New role for group

ABC (Australia) - - NEWS -

Go Tran­sit Me­dia Group has con­firmed an im­por­tant ad­di­tion to the Bris­bane- based team this month.

Chief op­er­at­ing of­fi­cer Rick Chap­man has an­nounced the ap­point­ment of se­nior me­dia rep­re­sen­ta­tive Brett Niel­son as the firm’s Bris­bane- based dig­i­tal strat­egy and ac­qui­si­tion di­rec­tor of Go Tran­sit, which is in­volved in bus ad­ver­tis­ing.

Niel­son has 20 years’ experience in the me­dia in­dus­try, in­clud­ing the past four and a half years at oOh Me­dia, ini­tially as the busi­ness de­vel­op­ment di­rec­tor and more re­cently in the role of agency sales di­rec­tor.

Pre­vi­ous to this he was the gen­eral man­ager at Star­com and also held se­nior sales man­age­ment roles at both Chan­nel 7 and 9.

Chap­man says the ap­point­ment continues Go Tran­sit’s ag­gres­sive growth into OOH ad­ver­tis­ing across re­gional Australia.

Niel­son has been tasked with fo­cus­ing on align­ing Dig­i­tal Out of Home op­por­tu­ni­ties with the as­sets that Go Tran­sit al­ready of­fers within the 90 mar­kets in which it op­er­ates.

Chap­man says Niel­son brings years of ex­ten­sive client re­la­tion­ship experience and has a gen­uine pas­sion for agency and di­rect sales.

He says his knowl­edge of OOH as­sets and the key OOH clients makes him an in­valu­able ac­qui­si­tion to the busi­ness.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.