FIT FOR A KING
Exciting year ahead for King Long with new product launches and upgrades to existing product lines
The next 12 months is shaping up to be a busy year for King Long as it looks to invigorate sales with a planned launch of the brand-new 28-seater, midi range, as well as a suite of upgrades to its full-size coaches.
“Our customer-focused strategy is what drives our success,” general manager Anthony Fisicaro says. “We continue to develop our roadmap and evolve our products by listening to customers and bringing together their ideas and feedback with the latest technology and industry trends.”
King Long has been working on a 28-seater scheduled for launch in early to mid-2018 and was designed with tour companies and schools in mind.
“We’ve had customers asking us for a 28-seater to cater for smaller group sizes and cost effectiveness, and as a result our 28-seater coach will complete our product range and provide our customers a one-stop shop right through to a 61-seater.” Two new and more powerful midis are also being introduced – a 250hp 9m 35/39 seater, and a 285hp 10.2m 41/45 seater. Highlights include: • Increased luggage bin space and door
openings to suit larger suitcases • Split windscreen to lower the cost of
windscreen replacement • Independent front axle for an improved
driving experience • More driver friendly dashboard layout
and modernised interior upgrade • ISRI driver’s seat as standard • VDO electrical operational system.
The rst batch of these midis has already been sold and will begin delivery next month, with King Long now accepting orders for delivery early next year and offering attractive pricing and incentives for both existing stock and pre-production vehicles.
As part of King Long’s upgrades to its full-size range, the already popular 6120/6130 range – which has been in market for four years – will be receiving a facelift to modernise the interior to match the modern driveline.
“New customers are often pleasantly surprised to nd just how well specced these vehicles are. For example, we use all ZF front and rear axle, ZF steering, ZF transmission plus Cummins engine, Bosch hydraulic fan, Wabco ECAS and EBS, which I believe makes this model the best value on the market. The new interior and dash design will give this model another luxury edge.”
The 6120/6130s with new interior styling will be released in the second half of 2018. In the meantime, King Long is running special promotions on existing models.
Work is also continuing with Volvo on the combined King Long stainless
Our customerfocused strategy is what drives our success
steel ultra-low-oor body on Volvo B7LE chassis already listed on the NSW procurement panel, with the rst vehicle being delivered to Interline Bus Lines in November this year. The Volvo/King Long collaboration follows on from the introduction of the Volvo B11 Coach/ King Long combination released early last year.
Zero-emission vehicles are also on the radar, with full electrical buses next on the list to bring to the Australian market.
“We need to work closely with our customers who are interested in full electrical buses to develop something specic for them. For example, a targeted trial program could be offered depending on the project.”
In addition to the new products, there have also been other developments at King Long, including a review of spare parts, inventory and logistics processes to improve accuracy and efciency, ultimately providing better aftermarket service and support.