Wine win

New rules open up mar­kets

Augusta Margaret River Times - - Front Page - De­clan Bush

Re­cent changes to liquor laws will make it eas­ier to sell wine with­out a cel­lar door, ac­cord­ing to the State Gov­ern­ment.

The changes, which came into force on Jan­uary 11, al­low res­i­dents with a pro­ducer’s li­cence to sell wine on­line with­out a phys­i­cal shopfront, and at farmer’s mar­kets around WA, af­ter ge­o­graphic re­stric­tions were re­moved.

In a state­ment, Rac­ing, Gam­ing and Liquor Min­is­ter Bren­don Grylls said the changes would al­low more ex­po­sure for small wine­mak­ers who did not have a re­tail pres­ence.

“This will al­low pro­duc­ers the free­dom to travel through­out the State to sell their wines, par­tic­u­larly those small pro­duc­ers who do not have cel­lar doors,” he said.

“Im­por­tantly, this in­cludes farm­ers mar­kets in Perth where pro­duc­ers will find a big­ger and more di­verse cus­tomer base will­ing to buy their prod­uct.”

Mar­garet River wine­maker Jo Perry said the costs of trade shows and wine fes­ti­vals made them a dif­fi­cult mar­ket for smaller pro­duc­ers to ac­cess.

Ms Perry makes the Dormilona wine la­bel and said sell­ing at farm­ers mar­kets could help wine­mak­ers show their in­di­vid­ual styles to the pub­lic

“I think it would be bet­ter for every­one,” she said.

Tripe Is­car­iot wine­maker Remi Guise said the ben­e­fits of the change would de­pend on a pro­ducer’s size and busi­ness model, but said small pro­duc­ers would likely wel­come the news.

Pic­ture: De­clan Bush

Mar­garet River wine­maker Jo Perry with Clova, 3, has wel­comed changes to wine trad­ing rules.

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