AS­SO­CI­A­TIONS ARE CRU­CIAL (ROUND TABLE SPE­CIAL)

Read on and gain a true ap­pre­ci­a­tion of the work and worth of the or­gan­i­sa­tions that op­er­ate and rep­re­sent you..

Australasian Timber - - FRONT PAGE -

As­so­ci­a­tions play an in­te­gral part in to­day’s fast-paced and de­mand­ing world. Their roles have changed dra­mat­i­cally in re­cent years; some peo­ple are acutely aware of this fact and yet oth­ers some­what obliv­i­ous to these back­bones of in­dus­try. That change is the sub­ject of Aus­tralasian Tim­ber’s Round Table in this edi­tion. We have asked for in­put from those at the helm. Our par­tic­i­pants in this spe­cial are Brian Beecroft (TTIA), Colin Fitz­patrick (TABMA), Ker­sten Gen­tle (FTMA) and Peter Llewellyn TVAA).

What were the trig­gers for change?

Brian Beecroft: The trig­gers for change in the in­dus­try have and con­tinue to be var­ied. At the be­gin­ning of the sup­ply chain, ac­cess to for­est re­sources and the clo­sure of many tim­ber har­vest­ing re­gions by State Govern­ments seek­ing city votes has re­duced the num­ber of small to medium sized sawmills and log­ging har­vest­ing op­er­a­tions. This has, in turn, re­duced the num­ber of smaller fam­ily run busi­nesses. Smaller tim­ber mer­chants, par­tic­u­larly in the cap­i­tal cities, have found it hard to com­pete against some of the large cor­po­rates. In ad­di­tion, in­ner city real es­tate prices and small profit mar­gins have re­sulted in many long estab­lished small busi­nesses sell­ing up. This trend con­tin­ues as we speak. Re­duc­tion in the num­ber of busi­nesses has re­sulted in greater com­pe­ti­tion among fel­low As­so­ci­a­tions and, in some in­stances, at­tempts to du­pli­cate TTIA’s core ser­vices of in­dus­trial re­la­tions and work­place health & safety. This has re­quired bet­ter strate­gies to mar­ket our strengths and point of dif­fer­ence in qual­ity mem­ber/ cus­tomer ser­vice.

Colin Fitz­patrick: In 2008 the Board of TABMA de­cided that a change of di­rec­tion was needed and that TABMA needed to com­mu­ni­cate more with mem­bers; needed to be run more pro­fes­sion­ally and with a more com­mer­cial out­look.

As such a new man­age­ment struc­ture was im­ple­mented re­sult­ing in greater com­mu­ni­ca­tion with mem­bers, new and im­proved ser­vices be­ing of­fered and mem­bers be­ing asked for in­put in what they be­lieved they should re­ceive in re­turn for an an­nual mem­ber­ship fee.

Ker­sten Gen­tle: It’s im­por­tant to en­sure you are rel­e­vant to your mem­bers and that you are pro­vid­ing a ser­vice, not just a voice. In the

early days of FTMA Aus­tralia we did ex­actly that, in my opin­ion. We de­pended on the fact that we were the voice for our in­dus­try and we rep­re­sented mem­bers on var­i­ous boards and stan­dards. We also held Chap­ter meet­ings in states and ter­ri­to­ries but again, even though these were im­por­tant events for net­work­ing they weren’t what the mem­bers des­per­ately wanted. They wanted help deal­ing with the key is­sues that face their busi­nesses daily.

Peter Llewellyn: It is most im­por­tant that as­so­ci­a­tions com­mu­ni­cate, both with their mem­bers and with the users of their mem­bers’ prod­ucts. Com­pa­nies that sup­port an in­dus­try as­so­ci­a­tion fi­nan­cially need to know how their funds are be­ing used, and con­sumers look to as­so­ci­a­tions for ad­vice.

Be­cause of chang­ing ex­pec­ta­tions/ op­er­a­tions when & how did your as­so­ci­a­tion set an agenda to meet such changes?

Brian Beecroft: About 5-7 years ago it was clear to all that the in­dus­try was in sig­nif­i­cant re­struc­ture and we needed to make sure we re­mained rel­e­vant. We had ex­ten­sive dis­cus­sions and set agen­das with both di­rec­tors and staff on how to cap­i­talise on our strengths, solid rep­u­ta­tion and the loy­alty we had built up with the in­dus­try over the years. We re­duced mem­ber­ship in­creases to ei­ther lower than CPI or for a num­ber of years or froze mem­ber­ship sub­scrip­tion rates.

Colin Fitz­patrick: The agenda was set in Fe­bru­ary 2008 with all se­nior peo­ple call­ing reg­u­larly on mem­bers, ex­plain­ing to them what TABMA could of­fer and ask­ing what more TABMA could do for them.

The re­sponse was mostly pos­i­tive and as such new ser­vices and ben­e­fits were of­fered and for the first time in a long time mem­bers felt they were be­ing heard. Mem­ber­ship fees were re­struc­tured and at­tempts were suc­cess­fully made to re­build re­la­tion­ships with fel­low tim­ber as­so­ci­a­tions that un­for­tu­nately had de­te­ri­o­rated through vary­ing rea­sons.

Ker­sten Gen­tle: Com­mu­ni­ca­tion is the key. You can’t just ex­pect to send an email and think that that is com­mu­ni­ca­tion! You need to know your mem­bers, know their busi­nesses and know the is­sues they are fac­ing. You need to be able to be con­tacted re­ally 24/7 and that is some­thing we, at FTMA, have done. The FTMA Aus­tralia Board made up of fab­ri­ca­tors and sup­pli­ers were keenly aware of the chang­ing needs of fab­ri­ca­tors and we set our­selves de­liv­er­ables that we could mea­sure our­selves against. We re­alised that we are not the ex­perts in every­thing but we have one of the largest net­works within the in­dus­try. Through years of work­ing in the tim­ber in­dus­try sup­ply chain, I have de­vel­oped net­works which en­sures I know the right per­son to help our mem­bers. We be­came our mem­bers first port of call. When mem­bers have an is­sue they are en­cour­aged to con­tact us and if I don’t know the an­swer, I will get back to them with the an­swer or the right per­son who can solve their prob­lem. We want our mem­bers to do what they do best and that’s man­u­fac­ture pre­fab­ri­cated prod­ucts and let us do what we do best and that’s help them find the an­swers without spend­ing a day on the phone.

Peter Llewellyn: As one of the smaller as­so­ci­a­tions it was im­per­a­tive for the Tim­ber Ve­neer As­so­ci­a­tion to use elec­tronic me­dia to help to get its mes­sage out, since we have a limited bud­get for ad­ver­tis­ing.

WHAT WAS THE fiRST CHANGE YOUR or­gan­i­sa­tion made?

Brian Beecroft: It was crit­i­cal to en­sure we re­tained our long term staff so they were fully in­cluded in a se­ries of meet­ings on our short and long term goals/plans. We mapped out a plan and mar­ket­ing strat­egy to fur­ther strengthen our na­tional mem­ber­ship struc­ture. With the move to a fully na­tional IR sys­tem, we could fur­ther pro­mote our in-house ex­per­tise to mem­bers in all states.

Colin Fitz­patrick: The ini­tial change was to en­cour­age greater in­ter­nal com­mu­ni­ca­tion be­tween TABMA’s var­i­ous di­vi­sions and then iden­tify the busi­nesses where TABMA had strengths and a de­gree of unique­ness.

The busi­nesses iden­ti­fied were the Group Train­ing Or­gan­i­sa­tion (GTO), whereby TABMA places trainees and ap­pren­tices with host em­ploy­ers, Build­ing Trade Credit which op­er­ates as a credit bureau for the build­ing and con­struc­tion in­dus­try and the Tim­ber Tal­ly­ing di­vi­sion which han­dles break bulk tim­ber brought into Aus­tralia from Canada and the West Coast of the USA.

Ker­sten Gen­tle: The first step was de­vel­op­ing a set of fact sheets on im­por­tant is­sues and build­ing re­sources. For ex­am­ple, when the new credit laws changed with the PPSR re­quire­ments a few busi­nesses went out and de­vel­oped their own new com­pany credit ap­pli­ca­tion form to en­sure all the le­gal re­quire­ments were cov­ered. This cost busi­nesses any­where up to $3000 to have this de­signed and legally checked off. FTMA Aus­tralia de­vel­oped this tool for our mem­bers, pay­ing for Sil­ver Spon­sors AB Phillips in con­junc­tion with their le­gal team to de­velop a form that would suit all our mem­bers at a cost to the As­so­ci­a­tion of over $3000 and we shared this with mem­bers for free, as part of their mem­ber­ship. Value for money is what ev­ery­one wants in busi­ness and it’s no dif­fer­ent for As­so­ci­a­tions and FTMA Aus­tralia def­i­nitely pro­vides value for money.

Peter Llewellyn: We have had a web­site for some years. At one stage we set up a sec­ond web­site, think­ing that one would be an ‘in­dus­try’ web­site and the other would have a more pro­mo­tional role aimed at spec­i­fiers and other ve­neer users. How­ever, it be­came ap­par­ent that there was some du­pli­ca­tion of ef­fort and the two have now been com­bined.

What have been some of the ma­jor changes your as­so­ci­a­tion has made in the past 5 years?

Brian Beecroft: We ne­go­ti­ated and estab­lished a vast ar­ray of busi­ness part­ners who now give our mem­bers ac­cess to a range of dis­counts ser­vices and prod­ucts in­clud­ing:

Fuel dis­counts

En­ergy

Telecom­mu­ni­ca­tion

Waste man­age­ment

Re­cruit­ment and labour hire

In­surance and Fi­nance

First Aid prod­ucts

Drug & Al­co­hol Test­ing

WHS Breathal­yser Equip­ment

Fire ex­tin­guish­ers and fire pro­tec­tion sys­tems

Pro­tec­tive cloth­ing and safety wear We have just launched a tim­ber in­dus­try trade credit in­surance scheme in con­junc­tion with FTMA and AB Phillips which is an­other prime ex­am­ple of a ser­vice mem­bers in the in­dus­try should find re­ally valu­able. We fur­ther fo­cussed our at­ten­tion on build­ing strong long term links with key like­minded As­so­ci­a­tions in the in­dus­try like FTMA, TMA, FIAA, Tim­ber NSW, ATIF, WADIC, TPAA and TCA. We have also en­tered into ar­range­ments with a num­ber of these As­so­ci­a­tions to pro­vide as­sis­tance on in­dus­trial re­la­tions and work­place health & safety is­sues. It al­lows those As­so­ci­a­tion to bet­ter fo­cus on their core strengths like train­ing or gov­ern­ment lob­by­ing while pro­vid­ing TTIA with an op­por­tu­nity to fully use our in-house hu­man re­sources as well as a valu­able in­come stream. We mar­ket our strengths more in trade mag­a­zines and pub­lish­ing sites to dif­fer­en­ti­ate, for in­stance, TTIA hav­ing its own le­gal and safety staff rather than the use of out­side con­trac­tors.

Colin Fitz­patrick: The ma­jor changes over the past 5 years have been chang­ing the cor­po­rate name of the as­so­ci­a­tion from TABMA (NSW) Ltd to TABMA (Aust) Ltd to re­flect our na­tional am­bi­tions. Open­ing a branch in Ade­laide in 2010, tak­ing over the man­age­ment of the then in­de­pen­dently run TABMA Qld in 2011 and open­ing a Mel­bourne branch in

2016. The ac­qui­si­tion of the Reg­is­tered Train­ing Or­gan­i­sa­tion (RTO), FITEC (now trad­ing as TABMA Train­ing) was com­pleted in 2015 en­abling us to com­ple­ment our GTO by hav­ing trainees trained within our own or­gan­i­sa­tion. We have also ex­panded our range of ser­vices to in­clude an IR ad­vice line for mem­bers and a re­vamped WH&S in­spec­tion ser­vice.

Ker­sten Gen­tle: Build­ing re­la­tion­ships with mem­bers and other stake­hold­ers is a key achieve­ment of FTMA, how­ever, our key achieve­ment is that we are recog­nised within the sup­ply chain. Years ago the frame & truss in­dus­try was lost in the tim­ber in­dus­try sup­ply chain and was dumped in with wood prod­ucts, but with a loud pas­sion­ate voice we have en­sured ev­ery­one knows about our sec­tor which has re­sulted in some great fund­ing op­por­tu­ni­ties for mem­bers and the As­so­ci­a­tion alike en­abling us to par­tic­i­pate in pro­grams iden­ti­fy­ing greater mar­kets for our sec­tor.

Peter Llewellyn: Still on the topic of com­mu­ni­ca­tion, a re­cent change has been set­ting up a Facebook page. A fur­ther strat­egy may be to look at Instagram where im­ages can be posted eas­ily and the list of ‘fol­low­ers’ can be ex­panded quite quickly.

What have been some of the re­sul­tant changes to roles & re­spon­si­bil­i­ties (both man­age­rial and mem­bers)?

Brian Beecroft: Re­al­is­ti­cally, the roles at TTIA have not changed dra­mat­i­cally as each staff mem­ber is re­spon­si­ble for build­ing and main­tain­ing their spe­cific re­la­tion­ships with mem­bers. There has been more travel in­tra-state as TTIA mem­ber­ship has ex­tended to places like Qld, WA and Tas­ma­nia. Man­age­rial wise, I’m for­tu­nate that as it’s a small team and each staff mem­ber needs limited su­per­vi­sion and are fully con­ver­sant with their roles and re­spon­si­bil­i­ties. They have been in­volved in the tim­ber prod­ucts in­dus­try for many years, are fully qual­i­fied and pre­pared to be on call 7 days a week. Mem­bers have cer­tainly had to adopt to an ever chang­ing le­gal/ em­ploy­ment land­scape with the need for con­tin­ual pol­icy de­vel­op­ment, train­ing and im­ple­men­ta­tion on a range of is­sues like drug and al­co­hol coun­selling, so­cial me­dia and in­tel­lec­tual prop­erty just to men­tion a few.

Colin Fitz­patrick: Re­sul­tant changes have been a greater aware­ness of TABMA within the in­dus­try and a greater suite of ser­vices of­fered to mem­bers, in­clud­ing:• Trade credit in­surance

• IR ad­vice

• WH&S in­spec­tion ser­vice

• Train­ing of staff

• Re­cruit­ment etc

We now have in­di­vid­ual Man­agers for each state who are to­tally re­spon­si­ble for the op­er­a­tions in those states and grow­ing the aware­ness of TABMA.

As well we have a na­tional board of di­rec­tors which meets reg­u­larly in Syd­ney and a mem­ber­ship man­age­ment com­mit­tee in each state which reg­u­larly meets to pro­vide ad­vice on mar­ket con­di­tions and pre­vail­ing op­por­tu­ni­ties in that state.

Ker­sten Gen­tle: FTMA Aus­tralia is prob­a­bly one of the small­est As­so­ci­a­tions within the tim­ber in­dus­try sup­ply chain but that doesn’t mean we are in­signif­i­cant. We are loud, pas­sion­ate and we don’t hide the fact that we ex­ist pri­mar­ily to rep­re­sent the needs of the frame & truss sec­tor. In say­ing we are the small­est, we only em­ploy one Ex­ec­u­tive Of­fi­cer and a very part-time ad­min­is­tra­tive as­sis­tant. The rest of the work falls on a ded­i­cated board who are al­ways happy to as­sist. We have larger mem­bers who have the re­sources to de­velop a range of poli­cies in house and they are more than will­ing to share in­for­ma­tion with smaller fab­ri­ca­tors as they recog­nise as a sec­tor we must lift the stan­dards. Ac­tu­ally, I think this is prob­a­bly the big­gest achieve­ment of FTMA Aus­tralia. Through net­work­ing and aware­ness fab­ri­ca­tors recog­nise that the fab­ri­ca­tor around the cor­ner is not their com­peti­tor, steel and con­crete are!

Peter Llewellyn: We are now look­ing to mem­bers to pro­vide ex­am­ples of out­stand­ing ve­neer use to sup­port our Facebook ini­tia­tive. We also dis­cover which projects are us­ing tim­ber ve­neers in out­stand­ing ways though our spon­sor­ship of the Aus­tralian Tim­ber De­sign Awards.

Is the dig­i­tal age forc­ing more change?

Brian Beecroft: Ab­so­lutely. Most of our mem­bers now re­ceive crit­i­cal wage and le­gal in­for­ma­tion dig­i­tally. Our web­site has become an in­creas­ingly im­por­tant gate­way for mem­bers to ac­cess tem­plates and up-to-date em­ploy­ment in­for­ma­tion, safety and busi­ness part­ner of­fers and dis­counts. That said, TTIA still be­lieves strongly in the ben­e­fit of face to face re­la­tion­ships and we take 4 - 6 weeks out ev­ery year to run mem­ber sem­i­nars in most states, and have for more than 25 years.

Colin Fitz­patrick: The Dig­i­tal Age has en­cour­aged TABMA to re­vamp our web sites for the Group as a whole as well as for the in­di­vid­ual di­vi­sions.

We are now very much aware of so­cial me­dia and we utilise Facebook, Twit­ter and Instagram to add to our ap­peal to the younger gen­er­a­tion.

We also pro­vide our staff with smart phones, sur­face pro’s and i-pads etc.

Ker­sten Gen­tle: Face to face meet­ings are im­por­tant but whether it be through work, sport­ing clubs or schools, it is be­com­ing harder and harder to get peo­ple out at night to at­tend meet­ings. FTMA Aus­tralia has been slower in this area than I would have wanted as I be­lieve We­bi­nar’s are a key tool mov­ing for­ward and we will be in­tro­duc­ing these in 2017. How­ever, for me the hard­est thing about the dig­i­tal age is how many emails peo­ple ac­tu­ally get and what do they read and what don’t they read. When some­one is run­ning a busi­ness and hav­ing quote af­ter quote come through the door, some­thing has to give and un­for­tu­nately I think this is some­times us and other me­dia out­lets. Voice to voice, face to face will al­ways reign supreme when it comes to ef­fec­tive com­mu­ni­ca­tion.

Has there been pe­riph­ery pres­sure forc­ing change (e.g. train­ing; build­ing/con­struc­tion; le­gal re­quire­ments; greater pub­lic aware­ness of good and ser­vices etc.)?

Brian Beecroft: Cer­tainly, gov­ern­ment agen­cies with ever in­creas­ing red tape and com­pli­ance in the ar­eas of work­place safety, em­ploy­ment, tax­a­tion and prod­uct ac­cred­i­ta­tion have placed pres­sure on smaller em­ploy­ers to re­con­sider the ben­e­fits of con­tin­u­ing run­ning busi­nesses. Those that con­tinue need ex­pert in-house or ex­ter­nal sup­port. All of this comes at a cost.

For As­so­ci­a­tions, in­creased com­pli­ance costs in ar­eas like train­ing (RTO ac­cred­i­ta­tions) has made many re­ex­am­ine a cost/ben­e­fit anal­y­sis.

Colin Fitz­patrick: Com­pa­nies are now much more aware of the need for staff train­ing in var­i­ous facets of their in­dus­try and their busi­nesses.

In­dus­trial re­la­tions is very much to the fore in defin­ing what or­gan­i­sa­tions can and can’t do when deal­ing with staff mat­ters and work­place be­hav­iour.

As well we are all now much more WH&S con­scious en­sur­ing that we pro­vide a safe work place and en­vi­ron­ment for all of our staff.

Ker­sten Gen­tle: Mar­ket changes def­i­nitely place pres­sure on change en­sur­ing fab­ri­ca­tors are up to date with the lat­est tech­nol­ogy or have ser­vices to sup­port them as they go in to new mar­kets. The Pre­fab­ri­cated Ground Floor Cas­sette Mar­ket Im­ple­men­ta­tion Group we ran in 2014/5 was a huge suc­cess and we ex­pect the same re­sults with the lat­est Mid-Rise Tim­ber Con­struc­tion Frame & Truss Sup­ply Chain Mar­ket Im­ple­men­ta­tion Group which we have just started. It is im­por­tant to be in­clu­sive within the sup­ply chain and this is some­thing FTMA Aus­tralia ex­cels at.

Peter Llewellyn: Greater con­cern about en­vi­ron­men­tal is­sues has driven change in some ar­eas. For ex­am­ple, we have had to de­velop data sheets about the use of formalde­hyde in the ad­he­sives used in sheet prod­ucts. Spec­i­fiers are also in­ter­ested to know that ve­neers are an ex­tremely sus­tain­able use of tim­ber since many ve­neers are pro­duced from one log.

How would you de­scribe the mod­ern­day as­so­ci­a­tion & what the fu­ture holds for such as­so­ci­a­tions?

Brian Beecroft: I think the mod­ern­day as­so­ci­a­tion is smaller and leaner than it was years ago. It needs to re­spond to mem­bers needs swiftly and with con­fi­dence or it will lose its sup­port base. It copes with the same com­pet­i­tive pres­sure as its mem­bers and needs to de­velop and main­tain its point of dif­fer­ence. Re­mem­ber the scene in Jerry McGuire where the guy in the busi­ness suit said suc­cess in busi­ness is all about build­ing re­la­tion­ships. Well, that is pretty much num­ber one and the need to de­velop these with your mem­bers is crit­i­cal in build­ing/main­tain­ing loy­alty in the very com­pet­i­tive As­so­ci­a­tion en­vi­ron­ment. Hav­ing in­di­vid­ual in­dus­try spe­cific As­so­ci­a­tions is a bonus for any in­dus­try and it should be a place where ex­pert staff can pro­vide a qual­ity ser­vice for mem­bers. No one is owed a free lunch so any As­so­ci­a­tion needs to em­ploy sharp knowl­edge­able staff and be pre­pared to stand up and fight for its mem­bers when needed, with pas­sion.

I’m con­fi­dent TTIA has the right at­ti­tude and skills to con­tinue to be a val­ued re­source for our in­dus­try mem­bers across Aus­tralia well into the fu­ture.

Colin Fitz­patrick: The mod­ern day As­so­ci­a­tion must be up with or ahead of the lat­est changes in so­cial me­dia, the lat­est sys­tems avail­able to run a busi­ness and most im­por­tantly be in a po­si­tion to com­mu­ni­cate with and as­sist mem­bers to suc­cess­fully run their busi­nesses.

En­cour­age­ment of youth and equal­ity of sexes is paramount in as­so­ci­a­tions to­day and the TABMA Group is proud to be an equal op­por­tu­nity em­ployer.

Ker­sten Gen­tle: There have al­ways been way too many As­so­ci­a­tions within the Aus­tralian tim­ber in­dus­try. At one stage there were over 70 dif­fer­ent groups/as­so­ci­a­tions which has greatly re­duced but still I be­lieve there needs to be some sort of ra­tio­nal­i­sa­tion to re­duce costs. I re­mem­ber one Aus­tralian tim­ber com­pany pay­ing out close to $1mil­lion per an­num to As­so­ci­a­tions which is out­ra­geous. Yes, we all want our money and we want our spon­sors and mem­bers to en­sure we can con­tinue to de­liver our pro­grams. How­ever, we must look at ways in which we can work to­gether, how we can share costs in ar­eas such as mar­ket­ing, in­sur­ances and web de­sign just to name a few. There are a lot of per­son­al­i­ties within the tim­ber in­dus­try sup­ply chain which re­sults in bar­ri­ers to com­mu­ni­ca­tion at times but we must forge ahead and re­duce costs, in­crease ser­vices and en­sure the busi­nesses we rep­re­sent, es­pe­cially the small to medium size fam­ily busi­nesses are get­ting value for money.

I be­lieve there is a need for As­so­ci­a­tions and I don’t be­lieve you can be every­thing to ev­ery­one. That is why I am con­fi­dent FTMA Aus­tralia will con­tinue to grow as we rep­re­sent fab­ri­ca­tors. If there is any is­sue be­tween a fab­ri­ca­tor and a sup­plier, we as­sist the fab­ri­ca­tor to en­sure a pos­i­tive out­come. As the ex­ec­u­tive of­fi­cer, I am pas­sion­ate, I am loud and I am will­ing to al­ways get off my back­side to get the job done. My mem­bers are my fam­ily and we are al­ways there to sup­port them.

Peter Llewellyn: In some ways the mod­ern day as­so­ci­a­tion is do­ing the same job that in­dus­try as­so­ci­a­tions have al­ways done – namely, pro­duc­ing guide­line doc­u­ments, pro­mot­ing prod­ucts and ad­vis­ing con­sumers. In this way an in­dus­try speaks with a united voice, rather than giv­ing mixed mes­sages. The main change is in the meth­ods used to get the mes­sage out.

Peter Llewellyn

Tech­ni­cal Rep­re­sen­ta­tive

Tim­ber Ve­neer As­so­ci­a­tion of Aus­tralia (TVAA)

Colin Fitz­patrick

Chief Ex­ec­u­tive Of­fi­cer Tim­ber & Build­ing Ma­te­ri­als As­so­ci­a­tion (Aust.) Ltd

Brian Beecroft

Chief Ex­ec­u­tive Of­fi­cer TTIA

Ker­sten Gen­tle

Ex­ec­u­tive Of­fi­cer FTMA Aus­tralia

Tim­ber plays a big role in our lives.

There’s al­ways time to learn

Tim­ber trans­forms into tran­quil­ity.

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