AMC reader Jason Chaplin picked up an old HQ Holden parts manual (dated October 1973) and noticed details of a Super Chicken transfer package listed for the panel van and ute. So he dropped us a line, keen to learn more. Another series of transfers listed is called the Water Splash. Ads for the decals appeared in May 1973 issues of Modern Motor and Wheels. The photos were taken on the famous turntable at the Holden Design Centre. A white sin bin with Super Chicken decals illustrates a story in the January 1976 issue of Modern Motor.
However, we can’t recall ever seeing photos of examples of these on the road. Chat room experts say that they were a rarity even in their day.
One contributor remembers seeing the Super Chicken decals displayed on a van at the 1974 Sydney Motor Show but says he rarely saw them on street cars.
The general consensus is that the arrival of the Holden Sandman turned Super Chicken into an auto dodo.
AMC would love to see photographic evidence that someone actually bought and applied Super Chicken or Water Splash decals to their HQs at the time.