Holden cruise departure
HHolden is set to include enthusiasts and the community in a celebration of seven decades of manufacturing in Australia, with a ‘Dream Cruise’ scheduled to take to the streets of North Adelaide on Sunday, October 15, the weekend before the Elizabeth vehicle operations plant closes.
With the plant closure on Friday, October 20 set to be a very personal affair, this is the chance to give the brand’s local manufacturing chapter the send-off it deserves.
“The final day of our local manufacturing will be a strictly private event. That last day is for our people – there will be nothing public happening on 20 October,” said Holden executive director of manufacturing Richard Phillips.
“The best way to help celebrate Holden the brand and your personal association with it is to join in or come along and line the route of the Holden Dream Cruise – this is the opportunity for Australia to show that pride and support for our people.”
The event, intended to honour the era spanning many chapters as a car manufacturer in Australia with a rolling showcase of its locally manufactured heritage, is open to Holden owners and enthusiasts, local residents and employees.
A large scale street parade of locally manufactured metal will open proceedings, leading into a family fun day featuring displays, entertainment and a show ’n’ shine.
The Lion line-up will be led through the streets by a Holden 48/215 and a current, VFII Commodore, and the brand is putting the rollcall out to owners of icons such as the FJ, EH and HD, and the Kingswood, Torana, Monaro and Sandman and others.
Fashioned after Detroit’s biennial Woodward Dream Cruise, the parade will start near the Elizabeth plant and make its way to the Central District Football Club Oval in Elizabeth South. There will be a series of spectator vantage points along the 10km route.
“The Holden Dream Cruise is not just for owners of classic Holden cars made in Australia but for the wider community,” said Phillips.
“We want to hold an event that recognises the large community of people who care about the brand, its manufacturing heritage and its future.
“This includes not only customers and enthusiasts but people for whom employment at Holden has been an important part of their family, in some cases for decades.”
For details and to register your interest visit: www.holdendreamcruise.com. au or www.facebook.com/holdendreamcruise
Holden enthusiasts in other states are expected to mark the end of manufacturing on October 20 – which falls while this issue of AMC is on sale – with visits to the sites where GM-H plants were located. We welcome pics.