The telly lovers’ com­pan­ion for­merly known as Zee­box gets a fresh look and a new so­cial net­work

Australian T3 - - PLAY -

With the amount ev­ery­one tweets Game of Thrones spoil­ers nowa­days you’d think so­cial­is­ing telly would be a no-brainer. Yet only Zee­box, cre­ated Anthony Rose, has so far man­aged to make any in-roads into wrestling at­ten­tion away from ex­ist­ing so­cial net­works.

Rose’s sec­ond-screen app, which mar­ries live TV list­ings with telly-re­lated chat­ter, is now re­born as Beamly (those with Zee­box just need to do an up­date). Open an ac­count and it prompts you to fol­low the things that in­ter­est you, from gen­res to spe­cific shows and ac­tors. It then fills your home­page with rel­e­vant news sto­ries, tweets and pop­u­lar opin­ion from other Beamly users.

The key change is that where Zee­box ported in Twit­ter, Beamly’s built its own so­cial net­work, adding “TV Rooms”, where users can cre­ate chan­nels and in­vite oth­ers to sub­scribe to their opin­ions. It’s nicely de­signed, al­though yet an­other net­work to sign up to will jar with some. We’ll be watch­ing de­vel­op­ments with in­ter­est.

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