Australian Traveller - - The 100 -

We’ve seen, via Ho­bart and the ‘Mona ef­fect’ (see also Bil­bao and its Guggen­heim mu­seum), the power that creativ­ity has to trans­form a city in the cul­ture stakes and be­yond. With Mona’s sum­mer fes­ti­val MONA FOMA (or Mofo) plan­ning to re­lo­cate its en­tire oper­a­tion to Launce­s­ton in 2019, is Tas­ma­nia’s sec­ond-largest city next? “With the cur­rent Ho­bart-cen­tric boom of Tas­ma­nia na­tion­ally and in­ter­na­tion­ally there’s a sense that the north of the state is miss­ing out,” says Brian Ritchie, cu­ra­tor of Mofo (and bass player for the Vi­o­lent Femmes). “That’s not re­ally true,” he con­tin­ues. “There are many great events and or­gan­i­sa­tions in the north, such as Junc­tion Arts Fes­ti­val, Big hART and The Un­con­for­mity. We hope to add to that in our own inim­itable style.” Events held in Laun­nie dur­ing 2018’s Jan­uary fes­ti­val in­cluded Bloc Party (pic­tured), “an in­clu­sive mess of one­sie-clad par­ty­ing,” says Brian. “We hope that vibe will be­come in­fec­tious and MONA FOMA in Launce­s­ton be­comes a des­ti­na­tion for lo­cals, peo­ple in other parts of Tassie and in­ter­lop­ers from the so-called main­land and fur­ther afield.”

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