VIP’s open Isuzu HQ

Mel­bourne con­sid­ered key ‘test bed’

Big Rigs - - NEWS -

ISUZU Aus­tralia Lim­ited was thrilled to be vis­ited by Isuzu Mo­tors (Ja­pan) pres­i­dent and rep­re­sen­ta­tive di­rec­tor, Masanori Katayama when he flew to Aus­tralia to of­fi­cially open the new IAL head­quar­ters in Tru­gan­ina, Mel­bourne’s transport growth cor­ri­dor.

Join­ing Mr Katayama were sev­eral po­lit­i­cal dig­ni­taries, in­clud­ing Deputy Leader of the op­po­si­tion in Vic­to­ria, David Hod­gett MP, State Mem­ber for Tarneit, Telmo Lan­guiller, Con­sul-Gen­eral of Ja­pan, Kazuyoshi Mat­sunaga, and Deputy Mayor for Wyn­d­ham City, Wal­ter Vil­lagon­zalo.

Also ad­dress­ing the gath­er­ing of 200 was IAL man­ag­ing di­rec­tor and chief ex­ec­u­tive of­fi­cer, Hiroko Yaguchi, and IAL di­rec­tor and chief op­er­at­ing of­fi­cer Phil Tay­lor.

From the podium, Mr Katayama noted that Isuzu Mo­tors was rep­re­sented in 30 coun­tries out­side of Ja­pan, sin­gling out for praise the high-per­form­ing Aus­tralian or­gan­i­sa­tion.

“Isuzu Aus­tralia Lim­ited has an out­stand­ing rep­u­ta­tion around the Isuzu world for its com­mit­ment to con­stant im­prove­ment and in­no­va­tive transport so­lu­tions,” he said.

“In fact, the re­search and prod­uct development work con­ducted here in Aus­tralia is of­ten im­ple­mented on a global scale.

“We view Isuzu Aus­tralia as a model truck dis­trib­u­tor and a great ‘test bed’ for Isuzu prod­uct.”

In­deed, with IAL re­cently in­tro­duc­ing an elec­tric ve­hi­cle test pro­gram and an ex­panded ready to work range, its prod­uct of­fer­ing sits at the lead­ing edge of the Aus­tralian mar­ket.

With IAL look­ing to achieve 30 con­sec­u­tive years as Aus­tralia’s top-sell­ing truck brand, this year is shap­ing up as sig­nif­i­cant for IAL.

Ms Yaguchi echoed Mr Katayama’s sen­ti­ments re­gard­ing IAL.

With sig­nif­i­cant ex­pe­ri­ence work­ing at sev­eral Isuzu oper­a­tions, from Cen­tral Amer­ica to Eu­rope in her 30-year Isuzu ca­reer, Ms Yaguchi noted the unique chal­lenges of the Aus­tralian land­scape and the sig­nif­i­cance of the new fa­cil­ity in con­tin­u­ing to de­liver smart, ap­pli­ca­tion­based so­lu­tions.

“We are aim­ing for 30 years mar­ket lead­er­ship in 2018 and I be­lieve the com­ple­tion of this fa­cil­ity with help achieve that un­prece­dented mile­stone,” she said.

“It pro­vides a launch-pad for lo­cal prod­uct in­no­va­tion, bet­ter transport so­lu­tions and more ad­vanced af­ter-sales of­fer­ings.”

Speak­ing about the strate­gic im­por­tance of the new fa­cil­ity, Mr Tay­lor said the de­ci­sion to bring all of Isuzu’s oper­a­tions un­der the one roof and stream­line its oper­a­tions was made 18 months ago.

“This build­ing now houses our ad­min­is­tra­tion, sales, en­gi­neer­ing, ser­vice, parts and af­ter-sales oper­a­tions,” he said.

“For the first time in the his­tory of this sub­sidiary in Aus­tralia, these pil­lars of our busi­ness model have been brought to­gether as a co­he­sive unit. It pro­vides an en­vi­ron­ment for en­hanced and more im­me­di­ate col­lab­o­ra­tion and com­mu­ni­ca­tion be­tween the var­i­ous oper­a­tions of IAL.”

Af­ter speeches, Mr Katayama toured the new 21,000sq m pur­pose-built truck dis­tri­bu­tion fa­cil­ity.

The whis­tle-stop tour in­cluded a 1700sq m train­ing cen­tre with a 10-bay work­shop, a truck-spe­cific show­room to house all sorts of events and fu­ture prod­uct re­veals, an in­te­grated parts ware­house, the prod­uct development cen­tre, and Isuzu’s en­gines depart­ment, con­clud­ing with a rib­bon-cut­ting cer­e­mony.


pro­vides a launch-pad for lo­cal prod­uct in­no­va­tion, bet­ter transport so­lu­tions and more ad­vanced af­ter-sales of­fer­ings.

— Hiroko Yaguchi


NOW OPEN: The new Isuzu HQ is of­fi­cially open for busi­ness in Mel­bourne’s transport growth cor­ri­dor.


Hiroko Yaguchi and Masanori Katayama un­veil a plaque.

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