It is already a record-breaking season of firsts at the Broome Turf Club — and the opening race has not even started.
June 3 marks the beginning of the Broome races, which will boast a total prize pool of more than $1.1 million, the highest stakes the town has offered. This year’s Lion Broome Cup will be the richest in WA outside the metropolitan area, with the Ladies Day Tab Touch Sprint also being bolstered by huge stakes. But the records don’t end there. The turf club will welcome the greatest number of horse trainers throughout the season, with a solid amount of quality horses and jockeys from Perth, Darwin and the Eastern States also guaranteed.
Exposure may also be at an alltime high, as each race has picked up an extra six to seven minutes of pre-race vision per day, which will be streamed directly into Singapore, increasing the chance of further international coverage.
While things are looking bright for this year’s races, it certainly has not come down to luck.
The committee has made significant investments in the turf club to ensure success and self-sufficiency throughout the entire racing season, including track upgrades and a sports-dedicated big-screen TV.
Numerous partners have recognised this and have been instrumental in increasing their sponsorship, according to Broome Turf Club vice-chairman Mike Windle.
Manager Paul Rossiter said the club was looking forward to a terrific racing season.
“We’re continually growing and being recognised as the major country race club in Western Australia,” he said.
“Broome knows by now there is much more going on at the turf club than just races. We will offer them endless entertainment throughout
the entire season.”
Broome Turf Club has pumped resources into the upcoming race season to ensure its success in a move towards selfsufficiency.
Track maintenance and upgrades were the highest priorities for the club, who invested in a new tractor and power harrow to decrease their reliance on contractors preserving the racecourse.
Racing manager Ed Carroll said the investment will ensure a quality track throughout the entirety of the race season.
“The Broome Turf Club will now be self-sufficient,” he said.
“Not only have we undertaken corrective work after the wet season, but we’ve upgraded the track using our new tractor and power harrow.
“The harrow mixes the soft and hard spots of the track, so we end up with a product that is consistent throughout the running surface.
“This investment guarantees that we will have a quality running surface throughout the Broome races, as we will not have to rely on external contractors.”
More than $100,000 has also been invested in a big screen for the full season, which will display races from all around Australia, as well as various sporting matches, including the AFL.
The screen was formerly only used on Broome Cup and Ladies Day.
Committee chairman Michael Chapman said the screen was a large investment that would attract a wider audience.
“This is a valuable investment for our turf club,” he said.
“The various sporting matches that will be shown means that we are now appealing to people who might not be as interested in the races.
“This really widens our target audience, as it allows the public to enjoy other sports in an entertaining, social environment.”
The club has dedicated $25,000 to telecommunications, which Mr Carroll said would aid in the live stream of the races into Singapore and help improve the club’s overall product.
Broome Turf Club manager Paul Rossiter, committee chairman Michael Chapman and vice-chairman Mike Windle are looking forward to the racing season kicking off on June 3.
Broome Turf Club racing manager Ed Carroll and groundsman John Parsons prepare for a busy season.
The power harrow will help maintain a consistent ground.