SMEtv launches in Aus­tralia

Business First - - NEWS -

A new ded­i­cated on­line busi­ness chan­nel, SMEtv, has launched sup­port­ing Aus­tralian small and medium sized en­ter­prises (SMEs).

SMEtv de­liv­ers use­ful, straight­for­ward and no non­sense ed­u­ca­tional video con­tent for SMEs. The plat­form is avail­able across all de­vices and mem­ber­ship is free.

SMEs ac­count for just un­der half of all pri­vate sec­tor in­dus­try em­ploy­ment and one third of pri­vate sec­tor in­dus­try value.

SMEtv of­fers an en­tire per­spec­tive on busi­ness – from mar­ket­ing, fi­nance, hu­man re­sources, dig­i­tal, to busi­ness man­age­ment, suc­cess sto­ries, busi­ness travel and so much more.

SMEtv pro­vides an op­por­tu­nity to learn from suc­cess­ful SME own­ers, in­dus­try and busi­ness ex­perts and gain in­sight into prod­ucts and ser­vices that can make a gen­uine dif­fer­ence.

SMEtv was founded by video con­tent spe­cial­ist Nigel Ab­bott, and in­vest­ment banker Steve McLean who saw a gap in the mar­ket for SMEs strug­gling with the pres­sures of run­ning a busi­ness.

Steve McLean says, “SMEs are the fastest grow­ing busi­ness seg­ment in Aus­tralia, contributing sig­nif­i­cantly to econ­omy, em­ploy­ment and in­no­va­tion.

“It is about time that SMEs in Aus­tralia got ac­cess to great ad­vice with­out hav­ing to pay for it.

“When de­vel­op­ing SMEtv we spoke with over 2000 busi­ness own­ers to find out what SMEs need most – from guid­ance on cash flow, to mar­ket­ing, dig­i­tal and more. We then set out to cre­ate tar­geted con­tent which is highly rel­e­vant and use­ful for mem­bers.”

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