Passengers see in-flight wifi as a necessity
ACCORDING to a new survey published by Inmarsat, 60 per cent of travellers now see in-flight connectivity as a necessity rather than a luxury.
The ability to connect to personal devices such as smartphones, laptops and tablets now sits within the top three considerations when choosing an airline, behind ticket price (53 per cent) and flight slots (44 per cent).
Over 40 per cent of surveyed passengers said they would stop using their preferred airline if it offered poor quality in-flight connectivity.
The annual survey also found that 66 per cent of parents travelling with children said that in-flight connectivity is a “life saver”.
The survey reflects the responses of 9,000 airline passengers from 18 countries. inmarsat.com