Business networks build local appeal
BIGGENDEN business owners have been urged to get familiar with their fellow businesses in the town.
Bendigo Bank’s Gin Gin Community Bank branch manager Rob Atherton told a breakfast meeting of the Biggenden Chamber of Commerce and Industry that residents saw strength in the local economy when local businesses supported their own.
“In return locals will look at these businesses to supply their needs,” he said.
Mt Atherton said Bendigo Bank at Gin Gin had gone from strength to strength since December 2007.
“What we have done for Gin Gin is truly amazing,” he said. “No one banked in Gin Gin. “Today we have $75 million on the books and generate $25,000-$30,000 for the local community along with $130,000 in sponsorship.
“With the opening of the Supa IGA and other businesses, people are changing their habits and are starting to shop locally.
“Townspeople don’t have to go to Bundaberg to do their shopping.”
Mr Atherton said more local support meant more cost-effective businesses.
“The key message is if you don’t support your own, why would anybody else? It’s all about networking,” he said.
“It’s also not just about convenience and friendly service.
“Get to know what the other businesses do.
“Local businesses need to support other local businesses by having an array of business cards on hand.
“Where possible we should all buy our produce locally.”