CALL TO LOOK OUT FOR YOUR MATES
NEW roadside billboards plastered across regional highways are urging motorists to ask a simple question – RUOK, Mate?
The prominent signs are a joint initiative between NSW Farmers and the R U OK? Foundation and aim to promote the importance of mental health awareness in regional NSW.
The R U OK Foundation’s cause aligns with NSW Farmers’ efforts to encourage the state’s regional communities to openly discuss mental health issues, particularly during times of natural disasters such as drought and floods.
The billboards are another way of getting our message across.
In 2005, the NSW Farmers association took the unprecedented step of
The RUOK message is that ‘a conversation could change a life’...
setting up the NSW rural mental health network following a drought summit in Parkes.
The network gathered all relevant organisations together to work in a co-ordinated fashion in the provision of mental health services.
Supporting the R U OK? Foundation was the next logical step for NSW Farmers and we became a supporter of the foundation in 2012.
The R U OK message is that “a conversation could change a life” and in 2013, more than five million Australians participated on R U OK? Day – the majority by having a face-to-face conversation.
Of those who participated, 58% strongly agreed or somewhat agreed that participating on R U OK? Day made them more likely to have meaningful conversations.
We want to help R U OK? encourage the state’s regional communities to openly discuss mental health issues; promote the importance of meaningful conversations and inform our members and rural communities about how they can access help if they need it.
I am very happy to be doing something positive for our rural communities by taking the message into the bush that it is important to have that conversation and check that your friends, family and colleagues are okay.