Social media storm may have promoted Monto
THEY say any publicity is good publicity, and that might be the case for Monto following the Big4 Caravan Park social media uproar earlier this month.
“There is no way I would head north now and not go to Monto,” said Caravanning and Motorhome Club of Australia chairman Vincent Moran.
“Whoever read about Monto before this? That’s one good thing Peter Rankin has done – he has put Monto on the map,” Mr Moran said.
Despite the anti-free-camping message in Cania Gorge Big 4 Caravan Park owner Peter Rankin’s petition (CNBT, May 29), dozens have pledged to support the town on Free Choice Camping’s Facebook page. The letter may have had the opposite effect to that it intended.
Monto Magic Tourism Action Group president Lyn Tucker said the group had been focused on damage control since the letter was published and she had not thought much about positives to come from it.
“But there have certainly been a lot of caravans pulling up lately,” Ms Tucker said.
“I’m sure they aren’t going to the caravan park, but they might do the rest of the town some good,” she said.
“I also read about a bloke from Tasmania saying he had never heard about Monto before but he wanted to come and have a look at the place now.”
CMCA chief executive officer Richard Barwick said: “The travelling network is incredible when it comes to talking.
“I can get a message to Darwin quicker than a person could on the phone,” Mr Barwick said.
“It might not be the same message once it gets there, but it will arrive in some form or another,” he said.