You can’t forget the name of this new wine
USUALLY when someone forgets the words they fill them in by just start saying la la la.
So maybe the marketing approach from the Wingara Group with their latest release wine is right on the money.
Wingara Wine Group is part of Spain's Freixenet Group, and parent to an exceptional family of renowned Australian wine brands from flagship labels earning the highest accolades, to everyday-drinking brands.
And it’s under the everyday drinking brands that they have released La La Land Wines – an eclectic brand with an entertaining sense of escapism.
Stylistically, LLL wines are flavoursome and generous, fashioned with creative flair. They are crafted by winemaker Phil Spillman, who specialises in seamless “drink now” styles. The initial LLL offering includes a Tempranillo and Malbec, both from the 2013 vintage.
The Tempranillo features smoothness across flavours of black cherries, blackberries and blueberries. It also reflects layers of raspberry, liquorice and mocha. Grapes have been sourced from Victorian vineyards.
The LLL Tempranillo hums nicely with Hispanic cuisine-spicy chorizo, jamon and patatas bravas.
The Malbec features bold flavours and a broody personality.
It is all about forest fruits, exotic spice, splashes of dark chocolate and a dash of vanilla.
It’s designed to drink now with lots of noisy friends and plates of pulled pork sliders and Argentinean barbecue ribs, this wine is equally happy to lay low, earning compound interest over the next six years.
With a recommended retail price of $16, La La Land wines will be available in retail stores from mid August 2014.