Showcasing our citrus
THE North Burnett based groupWe Heart Citrus took the citrus from around the area and promoted it at the Bundaberg Winter feast weekend as an extension of the Heartland Festival.
Judy Skilton of Ban Ban Orchards was one of the primary producers who went to theWinterfeast market and said the chance to spread the exposure of North Burnett citrus was always a welcome one.
“I think it was a good idea to tag along with the Winterfeast to get our citrus out to the Bundaberg region too, the more people we can get to visit the North Burnett the better it will be,” Mrs Skilton said.
“Things like the caravan tourism or people on day trips form the coast, the more people we can get to experience our produce and everything else on offer out here the better.”
TheWe Heart Citrus Group was there to promote all produce in the North Burnett rather than any of their individual orchards.
Mrs Skilton said her first impressions from the customers were promising.
“Those customers that have experienced North Burnett citrus in the past were really pleased to discover the fruit we had was from here,” Mrs Skilton said.
“It was a great way to promote the citrus to a greater market.”
The day as a whole was deemed a success for what it aimed to achieve.
“We had a great day on Saturday, we took about two tonnes of fruit with us and we sold out of all the different lines we had,” Mrs Skilton said.
“It was a very successful day, we weren’t promoting our brands specifically but instead all of the North Burnett fruit and was a great chance to talk directly to the consumer.”
So far this season Mrs Skilton said the fruit was once again doing the North Burnett’s agricultural reputation justice
“We have had good volumes of fruit picked this season and it’s tasting great, that is the main thing,” Mrs Skilton said.
SHOWCASING CITRUS: The We Heart Citrus market stall at the Bundaberg Winterfeast.
Rachael Lyons, Narelle Emmerton and Judy Skilton at the Winterfeast markets.