Finding mojo in exports
Positive signs for new strain
IT HAS been a four-year investment for Roth’s Citrus owner Ken Roth but an investment which is proving successful after creating a new strain of mandarin for the export market.
“It has taken a little while, four years to get it to where it’s at now,” Mr Roth said.
“We planted the first lot in 2013 after the floods. “I’ve never done it before.” Gayndah resident and producer Mr Roth was in a rebuilding process after the 2013 floods and saw it as an opportunity to try a new strain.
Now that the trees are beginning to yield fruit and the Roths have control of the patent, the next step will be to name the strain.
“It is an MJR, or an early nova and we are thinking of naming it Mojo,” Mr Roth said.
Mr Roth said it was a significant thing to have created a new strain of nova for export.
“It’s definitely pretty exciting to have a new variety and we will also hold the patent over it,” Mr Roth said.
The new strain is still in the early stages and Mr Roth said experience had taught him a few lessons about new strains on the market.
“It’s good but we still want to prove it, we will let growers have a really good look at the tress this year,” Mr Roth said.
“We want to make sure it’s right because so many varieties have come along and failed because they didn’t suit the area, or the skin texture wasn’t good, things like that.
“It will need time to prove itself.”
Mr Roth has 6000 trees in the ground for the new Mojo strain.
“I want to cut the risk of failure out and make sure before I give it to the industry that it is truly proven,” Mr Roth said.
Mr Roth remains optimistic about the new Mojo.
“We’ve sold a couple of containers and in the next few years when we start getting some more volume it will be a lot better,” Mr Roth said.
INNOVATION: Roth’s Citrus owner Ken Roth said it was significant to have created a new strain of mandarin.