New project supports beef industry leaders
EMERGING leaders within the grassfed beef sector will be equipped with the knowledge and skills to take on industry leadership roles through a major new Meat & Livestock Australia investment.
The $1.9 million ‘building capacity in the grassfed beef industry’ project offers a suite of professional development initiatives for both current and aspiring industry leaders that will be delivered through the Cattle Council of Australia, on behalf of MLA, over the next two years.
MLA managing director Richard Norton said strong leadership, a skilled workforce and the ability to attract the best and brightest minds to the industry were key ingredients to securing the potential of the Australian red meat and livestock industry. “The development of capable leaders with a whole-of-value chain global perspective will ensure there are highly skilled producers who can continue to represent industry and effectively contribute to policy decisions into the future,” Mr Norton said.
“While developing the skills base of the current generation, this project is also about developing emerging talent and I want to encourage the up-and-comers within our industry to seek out these opportunities through the Cattle Council.”
Mr Norton said CCA would deliver the project to milestones with key deliverables including:
■ 50–100 beef producers provided governance training specific to the beef industry;
■ 40% of current and all future CCA directors to complete a company directors course;
■ A review of CCA’s existing governance systems and professional advice on improvements;
■ Skills-based appointments of the two independent CCA directors by 2019;
■ Communication, media and advocacy training for CCA board and committee members;
■ An alumni of 50–70 industry leaders provided leadership and communication training; and
■ Training of a beef specific graduate in strategic policy development.
Full details of the project are available at www.mla. com.au.