OKLAHOMA CONTEMPORARY ARTS CENTRE
SAFFRON BRAND CONSULTANTS
An identity that works with typography and images is not particularly new, but often poorly executed. The logo itself is quite simple but the use of the geometric Gotham typeface alongside some great photography really adds life to the identity. Critically, the logo doesn’t dominate the visual, rather it acts as a guideline that brings the visual system together.
Rajesh Kejriwal, Kyoorius