TINE MELKERAMPA

Computer Arts Collection - - Brand Experiences -

CLIENT

TINE SA

STU­DIO

SCAN­DI­NA­VIAN DE­SIGN GROUP

Oslo, Nor­way www.sdg.no

TINE is Nor­way’s largest dairy pro­ducer. In a sym­bio­sis of vis­ual iden­tity and in­te­rior de­sign, the com­pany’s Melkerampa store lets it com­mu­ni­cate and in­ter­act with its end-users at a point be­yond the su­per­mar­ket fridge. Scan­di­na­vian De­sign Group worked closely with Vigdis Apeland Bergh, an ar­chi­tect at Oslo-based Inne De­sign, to bring the in­te­rior to life, while a dig­i­tal strat­egy was also cre­ated to am­plify the brand on­line.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.