JOHNNIE WALKER: MID AUTUMN FESTIVAL
JOHNNIE WALKER (DIAGIO)
London, UK www.shotopop.com This Chinese folklore-inspired campaign for whisky brand Johnnie Walker evokes a sense of magic with its gothic, almost steampunk feel. I really like the specialedition packaging for the Black and Gold Label bottles – but I love the 3D set that was built for the key visuals (captured by photographer Sam Hofman). The moon surface was made from flour and black pigment! Fantastic level of craft here.