STUDIOS HOW REEL
Oh Yeah Wow is a studio of visual wizards who together have worked with artists like Slash, Ben Folds Five and Bombay Bicycle Club, winning Rolling Stone awards, AEAF trophies and more in the process.
"We've a lot of mouths to feed under one roof, but that also means we have a lot of ideas," explains founder Darcy Prendergast. "So we wanted Oh Yeah Wow to be known for its vibrancy and imagination – by capturing that in our latest motion graphics showreel."
The one-and-a-half-minute video showcases a rich assortment of motion work, from simple 2D animation to stop motion and swirling 3D vortices, cut with slick turbo-transitions and driven by a rousing soundtrack.
"We've always been big believers that the narrative dictates the medium," says Prendergast, who can be found sculpting, writing, directing, animating, editing and shooting at the Wow studio from one day to the next. "The majority of us are generalists. So when we look at a script, it's a matter of tailoring the medium and look to match. If we feel the malleability of plasticine is going to service the narrative best, then that's the way we go – sometimes without consideration of the budget provided!"