Pastafarian is a conceptual pasta brand that takes inspiration from reggae culture. Created by Bristol-based designer Ryan Panchal, the personal project offers an alternative take on traditional pasta packaging – which is why you won’t see any Italian flags or big windows here.
“I most enjoyed making the business cards, which were triplexed using six pieces of GF Smith Colorplan paper – two green, two yellow and two red – to give the cards a nice chunky feel,” says Panchal. “Making the type work in a small area was a nice challenge. But the brand allowed me the flexibility to move the characters about and rotate them to fit any area – much like the characteristics of pasta,” he explains.