Edi­tor’s let­ter

Computer Arts - - Welcome -

I’m writ­ing this on press day, in the mid­dle of the bustling hub of cre­ative en­ergy that is D&AD New Blood – the cul­mi­na­tion of an­other year’s grad­u­ate show sea­son. It’s al­ways one of the most ex­cit­ing times of the year for the team, as we dis­cover the next crop of tal­ent who will de­fine the fu­ture of our in­dus­try.

If you’re look­ing for de­sign­ers to in­ject new life into your stu­dio, on the hunt for your next cre­ative col­lab­o­ra­tor, or just hun­gry for new sources of in­spi­ra­tion, grab a cof­fee and en­joy our ex­pan­sive 28-page spe­cial re­port, for which we’ve hand-picked 30 in­cred­i­ble grad­u­ates to watch.

Mean­while, if you’re grad­u­at­ing your­self this year, our second fea­ture on page 34 is packed with ev­ery­thing you need to land your first job in de­sign – whether that in­volves wow­ing through an in­tern­ship, nail­ing an in­ter­view or ex­plor­ing what a re­cruit­ment ser­vice can of­fer.

Our se­ries with D&AD New Blood con­cludes this is­sue, with ad­vice on fu­ture-proof­ing your­self as a young de­signer in an ever-chang­ing in­dus­try. Next month, we start a brand new se­ries packed with prac­ti­cal skills for ju­nior de­sign­ers.

As well as fresh tal­ent en­ter­ing the in­dus­try, for us, this month has been de­fined by those at the other end of the scale: our Brand Im­pact Awards judg­ing took place at the end of June. We’ll re­veal the win­ners in a cou­ple of is­sues time: if your agency is one of the 32 on the short­list, we look for­ward to see­ing you at the cer­e­mony in Septem­ber.

Pick up CA next month to dis­cover our BIA judges’ in­sights on ev­ery­thing from wit in brand­ing to the value of tak­ing cre­ative risks. We’ll also be ex­plor­ing how to run a suc­cess­ful de­sign stu­dio – see you then.

NICK CAR­SON Edi­tor nick.car­son@fu­turenet.com

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.