Computer Arts - - Special Report - by SB­

Run by cy­clists for cy­clists, quar­terly mag­a­zine Conquista is packed with in­depth ar­ti­cles and poignant im­agery, and merges style, pas­sion and emo­tion with thought­ful, in­tel­li­gent com­ment. How­ever, it was strug­gling to stand out on the shelf and en­listed SB to help in­crease read­er­ship.

The Liver­pool-based stu­dio re­sponded with a new en­er­getic, ex­pres­sive and vivid vis­ual style, am­pli­fy­ing the el­e­ments that al­ready made Conquista dis­tinc­tive and putting emo­tive and ex­pres­sive ty­pog­ra­phy at the fore­front of the pub­li­ca­tion.

Is­sue 13 hit the shelves to wide­spread ac­claim in De­cem­ber 2016, and has since en­joyed a huge 48 per cent in­crease in sub­scribers, and an over­all sales in­crease of 74 per cent – al­most qua­dru­pling its orig­i­nal tar­get of 20 per cent. A be­spoke range of bi­cy­cles and cy­cle wear was launched in June 2017.

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