Computer Arts - - Ok Studio Rankings 2017 -

It’s been a sig­nif­i­cant year for Wolff Olins, says chief de­sign of­fi­cer Chris Moody. “Both in New York and the UK, we’ve seen some of our younger de­sign­ers flour­ish. The stu­dios feel vi­brant and rein­vig­o­rated. It feels like we have a new squad with some new ways of mak­ing an im­pact.” The big­gest chal­lenge of 2018, he feels, will be “small ‘c’ con­ser­vatism and risk aver­sion, as we face un­cer­tain and eco­nom­i­cally chal­leng­ing times. We must keep re­mind­ing our­selves that seis­mic po­lit­i­cal and eco­nomic changes make fer­tile ground for rad­i­cal and in­no­va­tive work.”

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