Strong opinion and analysis from across the global design industry
HOLLY KIELTY CREATIVE DIRECTOR, DESIGN BRIDGE www.designbridge.com
Holly is creative dircctor of brand language at Design Bridge. She began her career as an art director but soon her love of language prevailed. Recent work includes ‘all things wordy’ for Guinness, Tanqueray, Fortnum & Mason and Lipton.
GREG QUINTON CHIEF CREATIVE OFFICER, THE PARTNERS www.the-partners.com
Greg is chief creative office of multi-award-winning brand agency The Partners – which is about to become part of an even larger mega-agency within WPP. On page 25, he argues that in the creative business, being bigger is most definitely better.
DESIGN MATTERS: What’s your preferred social media tool for self-promotion? – page 24
PLUS: Three views on ASHA’s rebrand of the League Against Cruel Sports – page 26
Illustrations: Anna Higgie www.annahiggie.co.uk