Studio Sutherl& has been voted the top design studio in the UK for the second year in a row, and when working with him (and fellow studio creative Rosey Trickett) for this issue’s cover, it’s easy to see why.
Both of them are ridiculously creative, of course, and presented us with an array of ideas for the cover early on (have a look on page 3 for more on that). But what really struck me was how unflappable Jim was when faced with the inevitable changes and tweaks that occur on mag covers – especially when you consider the four-way negotiations between editorial team, Studio Sutherl&, cover treatment gurus Celloglas and printers William Gibbons. I’m sure that attitude and approach was considered when the panel of 60 industry leaders voted his studio top of the pile.
Speaking to all the studio heads, creative directors and founders that feature in the rankings (page 52), that was the recurring theme – generosity backed up with inspiring talent. No matter the insane pressures that come with the work, it feels like everyone wants nothing but success for each other, and that’s certainly one reason why the UK design industry is in such fine form.