WHERE TO LOOK FOR LOGO DE­SIGN IN­SPI­RA­TION

Computer Arts - - Special Report -

Thank­fully for to­day’s de­sign­ers, there’s a nev­erend­ing source of in­spi­ra­tion on­line for those look­ing to ex­plore what makes a great logo de­sign – or, in­deed, to un­der­stand why one isn’t so great. Here are a few to get your cre­ative juices flow­ing...

1. Lo­goed is a sin­gle-page archive that’s sole pur­pose is to present beau­ti­ful logo de­signs. Its sim­ple ver­ti­cal scroll makes it sim­ple and easy to nav­i­gate, and as you move down the page more projects are au­to­mat­i­cally loaded onto the screen. Sim­ply click on each thumb­nail for more in­for­ma­tion on each project and a wider se­lec­tion of im­ages.

2. Lo­gospire takes a sim­i­larly sim­ple, in­fi­nite ver­ti­cal scroll for­mat and pares it back even fur­ther, of­fer­ing just a sin­gle im­age and a link to the de­signer’s web­site.

3. Brand New is part of graphic de­sign plat­form be­he­moth Un­der Con­sid­er­a­tion, and of­fers in­for­ma­tion on logo de­sign trends, show­cases im­agery and of­fers ad­vice on great logo de­sign.

4. Lo­goLounge (at the time of writ­ing) of­fers a whop­ping 277,237 dif­fer­ent logo de­signs to peruse. The site was cre­ated for de­sign­ers to of­fer an ef­fi­cient ref­er­ence li­brary and also fa­cil­i­tates dis­cus­sions around re­lated top­ics and the chance to share ideas and con­cepts with peers and clients.

5. Logo De­sign Love is a site and book from graphic de­signer David Airey. Un­like some of the more over­whelm­ing logo in­spi­ra­tion sites out there, the plat­form is thought­fully laid out and show­cases newer works along­side classic de­signs by the likes of Adrian Frutiger, Cruz Novillo and Paul Rand. Its con­sid­ered con­tent of­fers opin­ions, in­sight and news on ev­ery­thing logo-re­lated, from cel­e­brat­ing the past to com­ment­ing on the con­tem­po­rary.

6. De­signMoose has a daft name, and an iron­i­cally daft logo. How­ever, it’s a help­ful no-non­sense on­line logo de­sign in­spi­ra­tion com­mu­nity, which show­cases work from pro­fes­sional de­sign­ers world­wide. De­sign­ers can sub­mit their own logo de­signs to be show­cased and take ad­van­tage of the plat­form’s pos­si­bil­i­ties for cri­tique and feed­back.

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