Catching on to a new beat
Mackay event company Th3 Catch Up is making waves in the music industry
MUSIC, mates, moments – this is the slogan that perfectly encapsulates what local event company Th3 Catch Up is all about.
Created by Mackay DJ Cory Geisler, the company holds regular events showcasing the talent of local DJs and renowned national and international artists.
The idea for Th3 Catch Up first came about after Geisler saw a need for something fresh and new in Mackay’s clubbing scene.
“I’ve worked in clubs for quite a while, and I started to get very tired of the repetitive radio music that was always played,” Geisler said.
“Music is one of my biggest passions and is something that helps me express how I feel.
“I felt like there were a lot of people like me who needed a way to express themselves without the rules and regulations that some clubs have.
“I came up with the idea of Th3 Catch Up, meaning everyone comes together to catch up, and I use that as a platform to educate people and express the music of the artists that influence me.”
Geisler goes to great lengths to ensure each catch up is one to remember, sourcing DJ’s from around the world to play at his events.
One of his main goals is to enhance and enrich the House genre of music in Mackay.
“I try and select artists that are household figures in the House industry,” Geisler said.
“All of the overseas artists that I book are people that have inspired me along the way, and what better way to get further inspired than to have them play right here.”
Taking care of home-turf artists is equally important to 27-year-old Geisler.
“We have about six local residents who play for Th3 Catch Up,” he said.
“Those guys are the most renowned up and coming artists in the region.”
The first catch up event was held in 2016 and since then the company has grown immensely. There is now a solid base of regular ticket buyers and events almost always sell out. Geisler said the popularity of the event came down to the constant changes his team are making to keep each and every catch up fresh and appealing.
“We are always trying to provide new experiences, we don’t ever want to become stale,” he said.
“We’ve used about four or five different venues over the years and choose them based on the vibe we think they will bring.”
Over the weekend, The3 Catch Up held their first daytime event.
Tickets sold out and the rooftop of Mojos bar was packed.
“We had a really great response, people are thanking us for providing something different,” Geisler said.
“Mackay needs a diverse music scene, not just the same thing every night. I think that’s why our events have been so successful.”
Geisler doesn’t class himself as an entrepreneur as such. His business is simply a way of sharing his passion with his community and the world.
“I don’t really like the business
WE ARE ALWAYS TRYING TO PROVIDE NEW EXPERIENCES CORY GEISLER
side of things,” he said.
“Obviously you can’t run at a loss, but I just do what I do because I love it.
“This is the only thing that makes me happy.”
Geisler started out as a DJ about six years ago and was inspired by the diverse music scene he discovered while living in Melbourne. The end goal for the artist and entrepreneur is simply to share his music with the world, whether that be in Australia or overseas.
PASSION PROJECT: Mackay DJ and business owner Cory Geisler pictured at Mojos.