Extra incentive to celebrate Deja Moo at Cowaramup
COWARAMUP HAD extra incentive to celebrate its annual Deja Moo festival on July 8 after it was named the 2017 Legendairy Capital of Western Australia.
Although named after the Cowara bird, the town likes to capitalise on its strong dairying history and the `cow’ in its name.
This month’s fifth annual festival attracted 3000 people – tripling the town’s population - many dressed in cow onesies.
Jill Turton, a member of the Cowaramup Retailers Association, says “cow town” deserves the honour.
“We have a strong dairy history which we showcase through our 42 life-size fibreglass cow and calf sculptures installed around the town,” she said.
“The cows in the main street are a tourist drawcard but they also recognise our dairy heritage.
“We’ve got a very strong and unique community, particularly with retired dairy farmers who continue to live and contribute to the area.”
Jill said the local dairy industry continues to evolve.
“The dairies have had to become clever about the way they do business.
“We have an ice cream producer where people can see cows being milked, and cheese makers and organic dairies which continue to make an economic contribution to the town.”
The Cowaramup Traders Association plans to use its $2500 Legendairy grant to inform the broader community and tourists about dairying by creating a heritage trail of information plaques at the feet of the street cows.
Cowaramup is one of eight 2017 Legendairy Capitals from around the country’s dairy regions to receive a Capital grant to invest in a community project. The other Legendairy Capitals are: Poowong (Gippsland)
Cohuna (Murray Region) Hannam Vale (New South Wales) Mount Schank (South Australia) Beaudesert (Subtropical Region) Ringarooma (Tasmania) Simpson (Western Victoria)
One of the eight communities will be named Australia’s Legendairy Capital 2017 in September, receiving an additional grant to put towards their community initiative.