Deals on Wheels - - Truck Shows -

With Penske Com­mer­cial Ve­hi­cles (West­ern Star, MAN and Den­nis Ea­gle) strangely opt­ing out of this year’s truck show, mar­ket leader Isuzu wasted no time se­cur­ing the site and fill­ing it with ex­am­ples of its hugely di­verse model range.

In fact, if any­one ever wanted vis­ual proof of why Isuzu has com­manded lead­er­ship of the to­tal Aus­tralian truck mar­ket for al­most three decades on the trot, they wouldn’t need to have looked any fur­ther than the Bris­bane Truck Show, where there seemed to be some­thing for al­most ev­ery­one.

Isuzu’s in­her­ent abil­ity to fill al­most every niche with a pur­pose-built truck is no more ev­i­dent than in the much-pub­li­cised ‘Ready to Work’ range, which con­tin­ues to carve an ex­tra­or­di­nary fol­low­ing. From the Tray­pack to the Trade­pack, Ser­vi­cepack and now Van­pack, it seems there’s no end to Isuzu’s de­ter­mi­na­tion to fill every void.

Con­tin­u­ing the theme is a new tri-tip­per NLR model fit­ted with a fac­to­ry­built three-way tip­per body. It’s not as if it’s a ba­sic spec, ei­ther. Stan­dard fea­tures in­clude elec­tronic sta­bil­ity con­trol, ABS anti-lock brak­ing, ASR an­ti­skid func­tion and hill-start as­sist.

Mean­while, at the heav­ier end of the Isuzu sta­ble, the F-se­ries eightwheeler ag­i­ta­tor con­tin­ues to win busi­ness from more tra­di­tional brands. Even so, it’s the heavy end where Isuzu seems to suf­fer its only draw­back with the lack of an ac­cept­able and ef­fi­cient prime mover model. In our es­ti­ma­tion it won’t hap­pen any­time soon, but there’s lit­tle doubt it will hap­pen, even­tu­ally.

As for Isuzu giv­ing up its new­found pre­mier po­si­tion if and when Penske chooses to come back to the Bris­bane show, one Isuzu in­sider summed it up suc­cinctly. “No chance!”

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.