Deep Silver Fishlabs
A new parent company means a new start for the creator of Galaxy On Fire
2004 (reborn in 2014 as Deep Silver Fishlabs) Hamburg
Location Employees URL Selected softography
Galaxy On Fire 2 HD, Sports Car Challenge 2
Galaxy On Fire: Alliances, plus two more unannounced titles producing triple-A mobile games for hardcore players. We have really high hopes that we can be the mobile developer here in Hamburg, but at the same time we’re moving into publishing. Koch Media Deep Silver are really well known in the PC and console publishing world, and they saw an opportunity to get into the mobile sector by investing in Fishlabs. Some of us have ten years’ experience with mobile -- we have people here who know the business inside out – so that gives Koch Media Deep Silver a head start. With Koch Media’s expertise on the publishing side and our knowledge of mobile, it’s a great combination.
What are the defining qualities of a Fishlabs game, given this fresh start?
We’re still heavily focused on delivering the kind of rich content you see in Galaxy On Fire. We wouldn’t make Ridiculous Fishing, for example. So in that respect, we haven’t changed as a company – it’s what we did before and it’s what we want to do in the future: create games for gamers. Our games can be played in five-minute sessions, but we also want people to play for two hours straight as well. We want to take the experiences you’ve known from your console or PC, as a mid-to-hardcore gamer, and bring those to mobile platforms.
With Deep Silver’s investment, are you looking to grow in size, or are you happy at the current scale?
We’re recruiting heavily right now. We don’t want to grow at the rate of a company like InnoGames or Goodgame, though. I think a staff count of 90 would be a good number. If you push beyond 100, it doesn’t feel like a startup any more. With 80 to 90 staff, hopefully we can release a great game every 12 months. We used to talk about development cycles taking three to six months, but now we’re looking at a year, and having a couple of games in development in parallel.
When you have something as successful as does it make it difficult to experiment with other genres? Is it a double-edged sword?
If it is a sword, of course we’re focusing on the gold side of the metal. When you have 15m installations of a game like Galaxy On Fire 2 on iOS, it makes perfect sense to want to continue to work with the IP. But now that Koch Media is involved, with its own IP, we’re much more open-minded about working with different game genres, but I can’t talk about those yet. Of course, we’ll make another Galaxy On Fire game, but there are lots of other opportunities ahead of us.
Fishlabs’ offices are located right in the heart of Hamburg, in walking distance of the distinctly upmarket section of the city’s shopping district