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Ru­bin co-founded Naughty Dog with Andy Gavin in 1986, and dur­ing his 18 years at the com­pany over­saw games such as Crash Bandi­coot and Jak And Dax­ter, sell­ing the stu­dio to Sony in 2001. Af­ter quit­ting Naughty Dog he spent a few years away from the game in­dus­try, set­ting up in­vest­ment fund Mor­gan Rose and cre­at­ing a mashup tool that was sold to Fox and folded into My Space within a week of go­ing live. He re­turned to games in 2012 as pres­i­dent of strug­gling THQ, but ar­rived too late to turn things around for a com­pany whose stock had plunged by 98 per cent. It filed for bank­ruptcy be­fore the year was out. He joined Ocu­lus in 2014 and was quickly pro­moted to head of con­tent, where he leads first­party de­vel­op­ment, the Ocu­lus Store, and de­vel­oper and pub­lisher re­la­tions.

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