EV­ERY AGENT KNOWS the frus­tra­tion of a Mon­day morn­ing’s-worth of buyer and ven­dor call­backs that re­sult in many voice­mail mes­sages but few real con­ver­sa­tions. With prop­erty in­vestors in­creas­ingly com­mit­ted at work and at home, and con­sumers reg­u­larly choo

Elite Agent - - CONTENTS -

THAT’S WHERE in­dus­try-first tex­ting app AgentSMS can step in to help change up your prospect­ing, mak­ing your com­mu­ni­ca­tions more ef­fec­tive, timely and per­sonal. Whilst you can never be sure of a pur­chaser lis­ten­ing to your voice­mail, AgentSMS vir­tu­ally guar­an­tees that your im­por­tant mes­sage will reach its re­cip­i­ent. Texts feel per­sonal, emo­tional and are harder to ig­nore than other forms of com­mu­ni­ca­tion like email or phone calls.

A sim­ple and quick way to con­nect with buy­ers post open for in­spec­tions, AgentSMS is also use­ful for time-sen­si­tive an­nounce­ments – such as prop­er­ties sell­ing prior to auc­tion – in ad­di­tion to open for in­spec­tion and auc­tion re­minders. Packed with easy-to-use tem­plates, AgentSMS en­sures your com­mu­ni­ca­tions are pro­fes­sional and to the point ev­ery time. Just be­cause you’re us­ing a ‘ca­sual’ form of com­mu­ni­ca­tion doesn’t mean you can risk the un­pro­fes­sion­al­ism of ty­pos and in­ac­cu­racy!

We spoke with real es­tate in­dus­try vet­eran Tony Gr­gic about the im­pact AgentSMS’s in­tu­itive tech­nol­ogy has had on his client re­la­tion­ships and data­base man­age­ment. “I’m able to quickly group and send a bulk SMS to my clients. All my im­por­tant con­tacts are stored on my phone, so the app af­fords me the op­por­tu­nity to broad­cast mes­sages when I need to. Us­ing SMS makes sense when com­mu­ni­cat­ing im­por­tant in­for­ma­tion in a timely fash­ion – I am as­sured all se­lected clients will re­ceive my SMS and I can quickly qual­ify those who are in­ter­ested in trans­act­ing.”

Has Tony en­joyed any mem­o­rable suc­cess cour­tesy of AgentSMS tech­nol­ogy? “Yes – I had re­ceived an of­fer from a buyer. I quickly sent a bulk SMS to other in­ter­ested pur­chasers us­ing one of the tem­plates in AgentSMS. I was able to se­cure an ex­tra $20,000 for my own­ers by just send­ing one SMS us­ing the app.”

AgentSMS will see your daily pro­duc­tiv­ity im­prove and your stress lev­els de­crease. No longer will you need to race through a call list to make sure all rel­e­vant par­ties are aware of a crit­i­cal event dur­ing a prop­erty trans­ac­tion. Do you have a ‘hot buyer’ list? Con­sider putting th­ese im­por­tant clients into your AgentSMS app and tex­ting them when ap­pro­pri­ate with other rel­e­vant list­ings in their area, re­cent sales or buy­ers in­ter­ested in their prop­erty off-mar­ket. AgentSMS-pow­ered lead gen­er­a­tion is so valu­able, giv­ing the client the at­ten­tion they de­serve in a con­text that helps to demon­strate your com­mit­ment to their in­ter­ests and your lo­cal ex­per­tise.

To get the most out of prospect­ing with AgentSMS, best prac­tice is to keep client groups within the app to 100 in­di­vid­u­als or fewer. Di­vide them up in any num­ber of ways: hot prospects, hot buy­ers, ven­dors or land­lords in a par­tic­u­lar de­vel­op­ment, own­ers in a street – the prospect­ing pos­si­bil­i­ties are end­less! Just re­mem­ber: as with any form of com­mu­ni­ca­tion, be thought­ful when SMS-ing clients. Is the mes­sage im­por­tant? Is it rel­e­vant? Should it feel ‘spammy’ or ir­rel­e­vant, think again. Keep the power of SMS po­tent by us­ing it when ap­pro­pri­ate.

Wor­ried about es­ca­lat­ing tech­nol­ogy costs? AgentSMS is su­per cost-ef­fec­tive – it’s free to use if you are on an un­lim­ited SMS plan – but do bear in mind that you need to abide by your telco rules, which do have lim­its of fair use. Un­like many com­plex real es­tate soft­ware data­base sys­tems, AgentSMS doesn’t re­quire a highly tech­ni­cal set-up or per­sonal lo­gins. In fact, once you’ve down­loaded the app to your iPhone or An­droid de­vice you’re ready to go!

Learn more about AgentSMS by vis­it­ing agentsm­sapps.com. AgentSMS is avail­able now at the App Store for a flat fee of $24.95.

“Us­ing SMS makes sense when com­mu­ni­cat­ing im­por­tant in­for­ma­tion in a timely fash­ion – I am as­sured all se­lected clients will re­ceive my SMS and I can quickly qual­ify those who are in­ter­ested in trans­act­ing.”

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