F1’s new own­ers look to life af­ter Ec­cle­stone

F1 Racing - - INSIDER -

Key spon­sor­ship go-getter Zak Brown is in the frame for top com­mer­cial role

The shape of Formula 1’s fu­ture un­der its new lead­er­ship is be­com­ing clearer, fol­low­ing the emer­gence of lead­ing com­mer­cial fig­ure Zak Brown as a prime can­di­date to run the fi­nan­cial side of the sport.

Brown, 44, has re­signed from his po­si­tion as group chief ex­ec­u­tive of­fi­cer of CSM, a mar­ket­ing and en­ter­tain­ment leviathan whose ex­ec­u­tive chair­man is Lord Se­bas­tian Coe, and will step down at the end of the year. This will free him up to take on any new role that might emerge in Formula 1 as the sport’s new own­ers, Lib­erty Me­dia, be­gin to re-shape the busi­ness over the course of the next few months.

It is be­lieved that Brown is keen to take on the role of chief com­mer­cial of­fi­cer, which is as yet unas­signed. The new chair­man of Formula 1, Chase Carey, has made it clear that he and Lib­erty are in­tend­ing to grow the sport in ar­eas in which it has been weak un­der Ec­cle­stone’s rule, par­tic­u­larly in terms of de­vel­op­ing more races in the US and the Amer­i­cas and in ex­ploit­ing dig­i­tal me­dia.

In the one ma­jor in­ter­view that he has given since be­ing ap­pointed chair­man of F1, Carey, the for­mer lieu­tenant of me­dia mogul Ru­pert Mur­doch, has dropped a heavy hint that

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