MADE In Dubai
To be quite honest.. I didn't really know what to expect from MADE...
I knew beforehand that this was only its second running and although I’d heard good things about last year’s show, I didn’t think it was enough to justify a 12,000 km round trip just to check it out. Make no mistake, even on a Boeing, that’s a long way to travel.
The main reason for my apprehension was that I had previously visited Dubai in 2010 and, at that time, the cars I saw there were very much the kind you would expect to see: supercars, hypercars, sports cars and the odd Nissan Patrol. There’s nothing wrong with any of those in the slightest, but I’ve always been a bit cold towards cars that anyone can buy, provided they have enough money.
I wanted to see the cars that people were building. I wanted to see the emerging styles and trends in the region, and I wanted to see cars built on ideas that cannot be bought. And I got everything I wanted, and some more.
MADE is not a huge show, and it’s not a show which should be judged by numbers alone. The event is hosted within a relatively small area but one which encourages you to explore. The contrast between the main open area where you arrive first, and the shaded areas underneath and inside the main grandstand (which overlooks the start/finish straight of the Dubai Autodrome) are a photographer’s dream.
Even as the day goes on, the venue continues to transform as the shadows and light move around. It’s a really unique event to document, and that’s before I even get talking about the cars.
What I enjoyed the most about this particular show was that despite not having 10,000 cars, there was still a lot of variety on show. It never felt like there was too much of one thing - most automotive subcultures were still well represented.
On the Japanese side of things, there was everything from a Liberty Walkkitted R35 GT-R to a completely stock and genuine KPGC10 GT-R. From out-and-out show cars, to subtly modified street cars, both new and old. Essentially, just the right amount of everything.
The beauty of shows like MADE is that they strive to achieve equal qualitative representation across all automotive
subcultures. It’s tapas, but for cars. Small tasters of everything to help you to see more, learn more, and appreciate more of our motoring world, but only if you’re open to it.
I wouldn’t know why anyone wouldn’t want more cars in their life, even if they’re difficult to relate to. At the very least, there’s always fresh inspiration to be found by expanding your borders.
When I was planning this trip, I don’t think I ever expected to be so impressed by a relatively small and free-to-attend show. Despite being only MADE’s second year running, it’s incredible to see how quickly the organisers have been able to dial in on what they want to achieve.
It’s not as easy as it looks, and it’s far more than just sending out some invites and arranging a space. I also know now that it’s most certainly worth the journey for 2021, too. ■
It was worth the 12,000km trip to see this gorgeous NSX
Modified A90 Supras are the future
Nothing to see here, just a couple of RWB Porsches
They love a Skyline in the UAE…
… see, we told you