What Really Sells a Home?
Selling your home can be a stressful time, but with the right guidance and expertise, buyers can get the results they want and sellers can reduce their days on market.
Here are some insider tips on what actually sells a home:
What do buyers want?
Every buyer is unique in the ‘must haves’ when purchasing, particularly in our versatile area which caters for residential, acreage and lavish estates. But what each buyer has in common is want the property presented as best it can. The best thing you can do is having your property styled in a way that buyers can envision themselves living there. Sometime this requires the help of professional styling companies; sometimes it is a matter of using your already owned possessions and realigning them in a space which gives a seamless flow to the home. If there is too much personality on show it can put people off. It’s better to try and create a blank canvas. Declutter and depersonalise. Try and keep things neutral, make sure the space is as open as possible and spend the time to thoroughly clean.
Stand out from the Crowd!
Marketing is the key. To get the best results and the most buyer enquiry, you need a widespread campaign with really great photos. Use a professional. Marketing is the thing that is going to make your property jump off the screen and stand out from the others, so make a note of the agency who uses premium photography and use them. It can be the difference in a mediocre sales price and an exceptional one. The marketing can make or break your sales campaign.
Above all else…select an agent who knows what they are doing. Ask questions – lots of questions.
If you want to get the best result from the sale of your property, you need to work with an agent who can offer you the best advice whom you feel comfortable with. Your agent should be able to advise you on things that you might not have otherwise noticed. A fresh lick of paint, a load of mulch or new carpet can really drive up the sale of your biggest asset your home. In addition, your agent should be able to organise for your home to be styled, or at least recommend a stylist, and then build a really robust marketing campaign around your property.