‘DRIVE WISE’ UNVEILED
KIA Motors has introduced a subbrand, Drive Wise, to encompass its future Advanced Driver Assistance Systems (ADAS).
Wise embodies Kia’s philosophy realise intelligently safe vehicles featuring the latest and forthcoming ADAS technologies.
Kia recently announced plans to manufacturer partially autonomous cars by 2020, and aims bring its first fully
vehicle to market 2030.
Debuting at the 2016 Consumer Electronics Show (CES) in Las Vegas last week, Drive Wise technologies are under development. Engineered to improve safety for all road users, will enable Kia introduce intelligent
its future model range, helping to eliminate potential dangers — and, for many, the boredom of driving, while changing ways in which owners interact with their cars. Kia’s CES display illustrated progression its autonomous driving technologies, from those available in current models to features being developed over the next 15 years under Drive Wise banner.
Kia’s exhibit at show gave visitors the chance to experience a host of next-generation technologies and concepts with interactive displays. future Drive Wise
on display at CES 2016 included Highway Autonomous Driving, Urban
Preceding Vehicle Following, Emergency Stop System, Traffic Jam Assist and a new Parking & Out function.