A QUES­TION OF HER­ITAGE

BE IT CARS, WATCHES, FASH­ION OR GROOM­ING – CER­TAIN BRANDS EN­DURE RE­GARD­LESS OF IN­CREAS­ING COM­PE­TI­TION. HERE, OUR PICK OF THE MOD­ERN-DAY STAY­ERS.

GQ (Australia) - - GROOMING -

Couto tooth­paste, $9.95 (60g) Founded:

1932 We’re not go­ing to rhap­sodise tooth­paste, suf­fice to say the pack­ag­ing is sub­lime and the mint flavour will de­feat any gar­lic at lunch.

Ac­qua Di Parma shav­ing cream, $88 (125g) Founded:

1916 While the ‘Collezione Bar­bieri’ range is rel­a­tively new, Ac­qua Di Parma first made a global mark in the 1950s when vis­it­ing Amer­i­can ac­tors stocked up on the Ital­ian brand. Hand­somely pre­sented, this cream blends hyaluronic acid and eu­d­er­mic oils to pre­vent dry skin.

Eight & Bob EDT, $264 (100ml) Founded:

1937 French play­boy Al­bert Fou­quet and his but­ler Philippe made beau­ti­ful fra­grances. JF Kennedy was so cap­ti­vated by the scent he or­dered eight to be sent to the US and ‘an­other one for Bob’. Hence the name. The scent is a Mediter­ranean mix of lemon, berg­amot, san­dal­wood and vanilla.

Ma­son Pear­son ‘Pure Bad­ger’ shave brush, $225 Founded:

1905 Un­less you have mi­cro­scopic fin­gers, you aren’t dis­tribut­ing shav­ing cream as thor­oughly as this brush will. The tex­ture of the bris­tles also re­moves dead skin and soft­ens stub­ble for a cleaner, sharper re­sult.

P Frapin & Cie ‘Car­avelle Épicée’ EDP, $209 (100ml) Founded:

1270 As we move into the cooler months, Frapin’s sig­na­ture heav­ier scents find their voice and this cho­rus of nut­meg, hot pep­per, thyme, to­bacco and san­dal­wood is on song.

Bax­ter Of Cal­i­for­nia ‘Hard Wa­ter’ po­made, $32 (60ml) Founded:

1965 When launched, Bax­ter of Cal­i­for­nia of­fered a sin­gle prod­uct to pro­vide skin pro­tec­tion from sun and surf. The range evolved into hairstyling and this keeps ev­ery­thing in place, with­out be­com­ing tacky.

Lucky Tiger ‘Van­ish­ing’ cream, $22.50 (340.2g) Founded: 1920s A go-to for suf­fer­ers of sen­si­tive skin post­shave. The tried and tested com­bi­na­tion of brac­ing mint and men­thol calms in­flam­ma­tion while nix­ing ra­zor bumps. One tip: only use a small amount or its scent will over­power your af­ter­shave. Thiers Is­sard straight ra­zor, $219 Founded: 1884 If you’ve ever been tempted to switch to a straight ra­zor this is the ideal novice model, with a for­giv­ing bal­ance be­tween flex­i­bil­ity and pre­ci­sion. It’s also French, thus ob­vi­ously or­nate and quite eye catch­ing. Manetti Roberts ‘Boro­talco’ talc pow­der, $34.95 (500g) Founded: 1867 Those who go sock­less, trust us, a sprin­kle of this in your loafers does won­ders. It’s silky to the touch, ab­sorbs un­wanted mois­ture and is lightly scented. Bax­ter of Cal­i­for­nia safety ra­zor, $79 Founded: 1965 Eas­ier to use than a straight ra­zor and more at­trac­tive than any chemist­bought shavers, this nickel-plated beauty will last for decades. Pro­raso ‘Sapone’ shave cream, $15 (150ml) Founded: 1948 Proper old-school with anti-fun­gal eu­ca­lyp­tus oil and the kick of men­thol, this cream is a nonon­sense num­ber that gives a thick, creamy lather and sup­ple fin­ish. Pen­haligons ‘Endymion’ deodor­ant, $39 (75ml) Founded: 1870 We’ll spare you the les­son in mythol­ogy from which this takes its name. All you need know is the scent com­prises nut­meg, car­damom, sage, man­darin and laven­der with a hint of coffee.

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