All-terrains gain ’n’ reign
The bikes are still big business, writes CRAIG DUFF
MOTORCYCLE sales have not slowed — 30,460 machines were bought in a record first quarter for the industry.
And road bikes, led by cruisers, outsold offroad machinery for the first time in years — 11,580 sales against 10,678.
The market has grown about 70 per cent in the past five years. Last year, 129,966 bikes were sold.
This quarter’s figures are up 5 per cent on the same time last year, despite a tighter economy.
‘‘We are cautiously optimistic sales will remain buoyant, despite the current uncertainties in the broader economic outlook,’’ Federal Chamber of Automotive Industries chief executive Ray McKellar says.
Honda motorcycles general manager Tony Hinton agrees, though he notes recent interest-rate rises have had an effect.
‘‘There is some dampening of demand, but we’re bullish about the overall market,’’ Hinton says.
All-terrain vehicles were the single biggest growth segment. Sales rose 15.2 per cent to 4386 machines.
The FCAI attributes the rise to the drought easing in northern states.
Scooter sales fell 3.4 per cent. Piaggio led the market with 15.2 per cent of sales.
Honda was the top seller overall to the end of March with 22.6 per cent of the market ahead of Yamaha on 22.3 per cent, Suzuki 12.1 per cent and Kawasaki 8.2 per cent.
BOLWELL Scoota will operate as Select Scootas after the Black family bought out Bolwell’s stake.
Select will continue to sell the Sym, Pgo, E-Cycle and Eureka Scootas range and will retain its management and staffing structure.