BMW INVESTIGATES THE DIRECTION IN WHICH CARS ARE GOING
ABIG research project into the future of the automobile has started at BMW Group. ‘‘It is called Project i. We are working on that. The brief is future mobility. They are coming up with some interesting ideas,’’ Ian Robertson says.
It is under the direction of Uli Krantz, who brought the Mini back from the dead.
Robertson isn’t specific about what is coming from the program, though BMW design chief Chris Bangle says there’ll be plenty of size/shape possibilities.