IF WE SEE MORE IN THE PIPELINE WE WILL BE READY TO ESTABLISH DEALERS. WE’RE NOT AT THAT POINT YET
woman states GWM can match Lexus quality in seven to eight years.
‘‘We want a BMW-style car that we can get to the market at RMB400,000 (about $80,000) compared with a BMW’s price of RMB1 million ($200,000),’’ she says.
‘‘The difference in pricing is a branding issue and some technical issues.’’
Hull is excited by the prospect of an expanding model range and the increasingly sophisticated models. The problem may be picking the ones that best suit the Australian consumer.
‘‘We will see the single-cab commercial ute this year, then the Hover H3 (4WD wagon) before the end of this year, then the Florid (small car) early next year.