I WISH someone would do the Holden Crewman (right) the right way. If any of the car manufacturers, designers or marketing executives had bothered to visit the GM-Holden showrooms or motor show stands at the time of the Crewman’s release, rather than bunkering down in the corporate bar, they would have seen potential buyers gathering around the vehicle talking about the four-door ute being the answer to their prayers.
Almost without exception however, as soon as they discovered the inadequacy of the back seat for family or commercial use — and the fact the tray was way too big for this type of vehicle, thereby making the overall length too long — their disappointment was audible. Clearly, small trucks like the Rodeo, Triton, HiLux and the Courier were not meeting their needs but now they were stuck with them.
The popularity of the concept, despite GMH’s appalling attempt, is confirmed by the continuing high resale value of the Crewman, with all its flaws. Rather than admitting the shortcomings of their design and redesigning it to meet potentially huge customer demand, GM-Holden’s execs have sought refuge in marketing mumbo-jumbo.
Dennis O’Keefe, email The bottom line on the Crewman was it never made money for Holden. Faced with the massive cost of an all-new design on the VE it was never going to be a starter. These days a project as big as the Crewman also needs to work on the export front for Holden and no-one in the US was remotely interested, despite continuing support for the Commodore ute.
TAKING A LIBERTY
I AM in the market to buy a car in the range of $15,000 to $20,000 and was thinking about a used Subaru Liberty. I am a 32-year-old single male and don’t want a big car so if you could suggest a few cars and where are good places to buy it would be very appreciated.
Ben, email Why go for the Liberty? It’s pretty big and your $15,000-$20,000 will get you a better car in an Impreza from the same family; excellent safety, good driving, great brand.