badgeology

The Fer­rari story

Herald Sun - Motoring - - Prestige News -

AIR­CRAFT and horses play sig­nif­i­cant roles in one of the world’s most fa­mous car com­pa­nies. Fer­rari was founded by Ital­ian mo­tor rac­ing fa­natic Enzo Fer­rari in 1929. Dur­ing the war, the com­pany also made air­craft parts. It was called orig­i­nally called ‘‘Scud­e­ria Fer­rari’’, or Fer­rari Sta­ble, a ref­er­ence car­ried over in the pranc­ing horse logo — which in turn is said to come from spir­ited steeds painted on the side of war planes for good luck. The horse was also used in the orig­i­nal logo for Du­cati, based in Enzo’s home town of Maranello. How­ever, it is be­lieved Du­cati boss Fabio Taglioni dropped it in a gen­tle­man’s agree­ment with Fer­rari.

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