Mercedes hits back at BMW’S new 3 Series with a C-class price cut
‘‘No one likes to pay Luxury Car Tax, and this way Wayne Swan does not have his hand in their pocket,’’ says Mercedes-benz Australia spokesman David Mccarthy.
‘‘Our position on the LCT is well known. We do not believe or accept that any vehicle purchaser should pay LCT as it is a tax on technology and safety. No other so-called luxury purchase is subject to such a regressive, discriminatory and inequitable tax.’’
Not entirely coincidentally, the price cut was announced this week asbmwlaunched its M5 performance flagship. And the C-class’s direct competitor, the new 3 Series, launches next Tuesday.
The C200 sedan now starts from $58,600, the C250 from $65,600, and wagons add $2000.
THEBMW equivalents, the 320i and 328i, are listed at $57,600 and $66,900. The wagon variants are due later this year or early 2013.
Benz also believes the unpopular LCT, designed to target true luxury cars, is hitting more family-focused SUVS, as prices for the loaded wagons continue to rise.
With their more widespread adoption of efficient diesels, European makes are doing a better job generally of benefiting from the efficiency targets that win them an LCT discount. The new fuel figures for the C-class heroes are 6.8L/100km for 200 sedan and wagon, and 6.9 for the 250 sedan and wagon.
There are no other changes after last year’s significant and successful upgrade made more than 1000 improvements to the mid-size Benz.
‘‘We have now made the entry level of the C-class even more attractive, opening it up for more people. It’s all about the luxury car impact,’’ Mccarthy says.
The C200 leads the Blueefficiency push, but Benz believes the better equipped C250 will win more buyers after the latest change.