has yet to be released in Australia, WCOTY and Carsguide Car of the Year have reflected each other— the Polo and Golf also winning our award. Carsguide, and Australia, is represented on the 64-member, 25-nation jury by chief reporter Paul Gover.
The Up was chosen from an initial entry list of 34 new vehicles; this was short-listed to 10 and then whittled down to three finalists: the Up, BMW’S 3 Series and the Porsche 911.
Each juror was appointed by the World Car Steering Committee on the basis of his or her expertise, experience, credibility and influence. Each juror typically drives and evaluates new vehicles on a regular basis as part of their professional work. Through their respective outlets they collectively reach a global audience of many millions.
Jurors observed: ‘‘ The little Volkswagen Up has altered what we have come to expect from the city-car segment. Of note are the responsive steering, sophisticated suspension set-up, new efficient engines and the quality of materials and finish. Never before in this economy segment have owners felt so premium.
‘‘ Look for every builder of city cars to up its game just to compete with the new VW.’’
The Up is expected to reach Australia by year’s end. A starting price of $15,000 has been touted.
To be eligible for the overall World Car award, the candidates must become available for sale on at least two continents between January 1, 2011, and May 30 this year.
Vwchairman Martin Winterkorn says: ‘‘ This award shows once again that in the Up our designers and engineers have created a vehicle that has been thought through in minute detail. A vehicle that sets standards in its class for efficient use of space, safety, motoring fun and environmental compatibility.’’
The World Performance Car trophy went to the Porsche 911, while the Mercedes-benz S250 CDI Blueefficiency picked up the World Green Car award. The World Car Design of the year went to the Range Rover Evoque.