Here are a couple of bespoke Land Rovers for different folks
A POSH Evoque and a woodpanelled Defender are proof the iconic Land Rover brand is a cause celebre.
Victoria Beckham has teamed with Land Rover to create a special edition fourdoor Evoque with bespoke details, from the hand-finished matt paint to 20-inch black alloy wheels with rose gold accents to match the rose gold plating on the badges and grill surround.
Inside there are mohair floor mats and a microsuede headliner, along with blacklacquered and alloy trim.
Only 200 cars will be built globally with a price of about $124,000.
The first batch is headed for China— where Beckham’s husband David is still revered for his soccer skills— and where the burgeoning upper class have a growing appetite for luxury goods. Victoria Beckham has owned a string of Range Rovers and says: ‘‘ For me they are the epitome of quality and luxury.’’
Meanwhile, Bulgarian aftermarket outfitter Vilner has transformed the Land Rover Defender into a mobile infotainment hub. Leather wraps every available surface that isn’t sporting timber panels— the better to muffle the vibrations pumping out of a 600-watt multimedia system.
The custom interior, including multimedia system
and rear bucket seats, costs about $20,000— small change for the Eastern European and Middle Eastern customers who make up the bulk of Vilner’s clientele.