Turn­around trig­ger

Herald Sun - Property - - SUBURB PROFILE -

NEW apart­ment de­vel­op­ments are trans­form­ing Mel­bourne’s in­ner city sub­urbs like Rich­mond.

While the in­tro­duc­tion of new ar­chi­tec­ture that both com­ple­ments and con­trasts the in­ner sub­urbs’ in­dus­trial and pe­riod streetscapes, they are do­ing some­thing else — bring­ing waves of new peo­ple to the in­ner city.

Rich­mond is renowned for how it has trans­formed its neigh­bour­hoods, where fac­to­ries once plied their trades, into an in­ner hub bustling with ren­o­vated Vic­to­rian and Ed­war­dian houses and con­verted ware­houses.

But apart­ment de­vel­op­ers have long tar­geted Rich­mond for new con­struc­tions, with projects be­com­ing big­ger and bolder as buy­ers show more in­ter­est in the sub­urb.

Big­gin & Scott, Rich­mond, agent Andrew Crotty said the life­style that Rich­mond of­fers is at­tract­ing all sorts, though he sees the big­gest draw from down­siz­ers want­ing to get closer to fam­ily and the ac­tion.

“We’ve got a lot of empty nesters who have sold their house in Hawthorn or Can­ter­bury and are mov­ing closer to the city,” Mr Crotty said. “We’re get­ting a lot of buy­ers from Port Mel­bourne and other in­ner sub­urbs.”

Lit­tle Projects general man­ager sales and mar­ket­ing Fer­gus Humphries the num­ber of peo­ple mov­ing into new apart­ments in sub­urbs like Rich­mond was hav­ing a pos­i­tive im­pact on pop­u­lar strips like Swan St and Bridge Rd.

Mr Humphries said while many thought ex­tra peo­ple would cre­ate traf­fic prob­lems, many left their ve­hi­cles in base­ment carparks as they could of­ten walk or take pub­lic trans­port to en­joy life­style ac­tiv­i­ties and get to work.

Lit­tle Projects is set to launch Dux Rich­mond Hill on Bridge Rd next week­end.

The devel­op­ment will fea­ture 175 one, two and three­bed­room apart­ments and town­houses, with res­i­dents fa­cil­i­ties, like a swim­ming pool, on level 8 so all ten­ants can en­joy the views.

The project, de­signed by Roth­elow­man with Mim De­sign tak­ing care of in­te­ri­ors.

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